Skip to Main Content

Job Title


Senior Manager, Global Brand Engagement - Converse


Company : CONVERSE


Location : New York City, NY


Created : 2025-03-14


Job Type : Full Time


Job Description

WHO WE ARE LOOKING FORWe are seeking an exceptional marketing leader who will support in driving the Brand Engagement vision for Converse globally. The Senior Manager of Global Brand Engagement will report into the Senior Director of Global Brand Engagement at Converse. You will lead the cross-functional brand offense working across various functions within marketing, Geography-based marketplace, communications, social, and more.WHAT YOU WILL WORK ONThe Senior Manager of Global Brand Engagement will lead the development of key seasonal deliverables, which could include the seasonal sell-in toolkit and seasonal brief. You will lead the development of marketing plans against key global Sports and Entertainment launches, on an as needed basis. Brand Sell-In Toolkit: Own marketing deliverables (with the MLT) for the seasonal sell-in toolkit, including brand foundation, seasonal strategy, product details, functional plans, creative direction, etc.Global Marketing Brief: Lead the Global brief, in partnership with the MLT, including seasonal strategy, consumer insights, seasonal approach, creative direction, and critical marketing levers.Geo Marketing Plans: Drive coordination across Geos to ensure strategic alignment to Global brief as Geos develop localized plansSports & Entertainment Plans: Lead full marketing plans against S&E on an as needed basis, in partnership with S&E teamHind-sighting: Support work, in partnership with Geos and functions, to understand results and learnings against key initiatives        WHO WE ARE LOOKING FORBachelor's degree or equivalent combination of education, experience or trainingMinimum of 8 years of brand marketing or brand management experienceIn-house experience working for a global Brand; experience leading cross-functional teams to make seasonal marketing visions come to life on a global scaleStrong leadership presence and ability to lead through influenceGlobal execution experience Big picture thinker who can connect our daily work to our critical enterprise prioritiesConsumer centeredExtremely strong cross-functional collaboratorExperience translating strategy into executionStrong business acumenWe offer a number of accommodations to complete our interview process including screen readers, sign language interpreters, accessible and single location for in-person interviews, closed captioning, and other reasonable modifications as needed. If you discover, as you navigate our application process, that you need assistance or an accommodation due to a disability, please complete the Candidate Accommodation Request Form.