Job Title

Join us as an Digital Optimisation Experience ManagerIf youre passionate about optimising digital experiences and have a strong grasp of conversion rate optimisation practices, wed like to hear from you Through identifying opportunities to digitise, improve and manage digital experiences, youll deliver increased customer value through our digital channels, propositions, products and servicesThis is an opportunity for you to develop your knowledge and skills in an environment that offers a real investment in your developmentWe're offering this role for a period of eight monthsWhat you'll doAs a Digital Optimisation Experience Manager, youll be integral to planning a prioritised backlog of improvements to customer experiences. Youll bring these propositions to life while identifying opportunities to provide insights to impact the digital experience.Youll support on removing friction within the Homepage and Logout journey through web personalisation practices, A/B testing and refining customer-facing content. Youll work to analyse, identify and deliver improvements to this journey.Youll also act as subject matter expert for Homepage and Logout as a messaging channel, managing the delivery of stakeholder campaigns, ensuring they align with our optimisation and personalisation goals, and deliver value for both the customer and business.Day-to-day youll be:Supporting the planning and execution of the Homepage and Logout experimentation roadmapUndertaking A/B testing and customer journey analysis to shape how we optimise the Homepage and Logout channelManaging campaign requests from a range of stakeholders, providing channel consultancy and ensuring timely and effective deliveryActing as the first point of contact for queries or requests related to Homepage and LogoutWorking with stakeholders to ensure campaign messaging is customer-centric and supports broader digital objectivesMaking sure that relevant compliance, conduct, control and risk policies are followed by the teamThe skills you'll needIts important that you hold the ability to define and implement strategic direction for the future customer. In addition to this, youll be able to provide expertise in digital channels, including mobile and online as well as digital propositions.Youll also have:Knowledge of conversion rate optimisation, experimentation, analytics, personalisation and experience managementExperience in using web analytics platforms such as Adobe Analytics, Google Analytics and Contentsquare to analyse conversion and customer behaviourThe ability to demonstrate creative thinkingExperience of developing innovative and impactful customer experiencesThe ability to drive and deliver innovative ideas through Agile ways of working, harnessing digital and technological advances that truly benefit our customers