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Job Title


Digital Marketing Manager - Paid Media


Company : BMS Performance


Location : Staines-Upon-Thames, England


Created : 2025-04-28


Job Type : Full Time


Job Description

Digital Marketing Manager - Paid Media | Global B2B Technology Leader | Hybrid (Staines - 3 days per week)Mid-Market & Enterprise | Strategic Growth Role£65-75k salary plus bonus and benefitsHybrid working (3 days in Staines)High-impact role within a collaborative and innovative global marketing teamOpportunities for career progression in a growing digital departmentAre you a performance-driven digital marketer with a passion for paid media? This is your chance to join a high-performing team within a globally recognised B2B Technology organisation that is shaping the future of digital engagement across multiple markets.We are recruiting on behalf of a multinational enterprise that's undergoing significant growth across its mid-market and enterprise segments. They're seeking an experienced Digital Marketing Manager to lead and execute paid media strategy that drives visibility, lead generation, and business performance on a global scale.About the RoleReporting to the Director of Digital Demand, you'll play a key role in building and optimising digital media campaigns across a range of paid channels including SEM/PPC, Display, Programmatic, Paid Social, and Affiliate. You'll work closely with agency partners, regional field teams, SEO specialists, and content creators to ensure strategic alignment and commercial impact.Key ResponsibilitiesDevelop and own the global paid media strategy for mid-market and enterprise segmentsManage budgets across multiple digital channels to maximise ROI and performanceLead testing and experimentation across platforms, formats, and creativePartner with internal and external stakeholders to optimise landing pages, copy, and user experienceOwn agency relationships and ensure delivery against KPIs and timelinesMonitor performance metrics across the full marketing funnel, using tools such as Google Ads, Analytics, Looker, and SalesforceIdentify opportunities to expand into new regions and digital channelsEnsure compliance with all relevant internal and external policiesWhat We're Looking For5+ years' experience in digital performance marketingExperience working in global B2B Technology organisationsProven track record of building demand generation strategies and optimising lead qualityDeep knowledge of paid channels (Google Ads, Microsoft Ads, LinkedIn, Meta, etc.)Experience managing media agencies and vendor relationshipsAnalytical mindset with strong reporting and data interpretation skillsExcellent stakeholder communication and project management capabilitiesExperience with international campaign execution and localisationAgile marketing or project experience would be a plusThis is an exciting opportunity for someone who thrives in a fast-paced, international environment and is passionate about using digital strategy to drive real business outcomes.Desired Skills and ExperienceDigital Marketing, Paid Media, SEM, PPC, Display, Programmatic, Affiliate, Paid Social, International, Global, Strategy, Demand Generation, Google Ads, Meta Ads, LinkedIn Ads, Stakeholder Management, Agile Marketing