Paid Social Creative Strategist - Nutrition Geeks Up to 45,000 performance based bonus pool of 15,000 (uncapped) Luton on site Nutrition Geeks, a Luton-based innovator disrupting the nutrition space, is on the hunt for a Paid Social Creative Strategist to join our fast-scaling team Company Overview: The Mission: Make high quality nutrition 'supplements accessible & affordable to everyone. Founded in 2020, Nutrition Geeks is one of the fastest-growing CPG brands in the UK, on track to do nine figures revenue in 2025. Since our launch weve quickly gained a significant foothold in the UK supplements market, from being the top selling supplement brand on both TikTok Shop and Amazon UK, to a website thats growing 2000% year over year and is now the largest sales channel. Were now gearing up for our next level of growth as we build a team of A players to help cement Nutrition Geeks as a global leader in the health and supplement space. Check out our products here: About The Role: We''re looking for a direct response-oriented Paid Social Creative Strategist to supercharge our ad creative performance. You''ll take the lead on ideating, scripting, and overseeing the creation of high-impact ad content that scales. As the first ad creative hire, this is your chance to create and shape the division for a hyper-growth DTC startup and directly influence revenue growth. Responsibilities: Creative Strategy & Execution: Develop and execute 100 engaging ad concepts monthly that resonate with our target audience and drive conversions Research & Analysis: Using tools like Foreplay or Atria, conduct deep customer & competitor research to identify ad concepts and angles that will resonate with customers AI Integration: Explore and implement AI software solutions to enhance content output and creative efficiency Performance Optimisation: Monitor campaign performance using tools like Atria and Motion, using data to influence iterations and new creative ideas Content Diversity: Lead initiatives to increase creative diversity across our ad accounts, owning the full creative lifecycle from concept to production Cross-Team Collaboration: Partner closely with senior team members and founders to coordinate video production teams, UGC creators, and the editing team to deliver standout paid social content Creative Direction: Brief and coordinate static, UGC, and video ad creative to production teams, managing the process end-to-end Copywriting: Create and edit direct response ad copy and scripts across various formats (UGC, design, video ads etc.) Trend Research: Conduct daily ad creative 'social media research to stay ahead of trends and identify winning concepts Skills Youll Need: At least 1 year of experience managing paid social creative strategy in an e-commerce setting (experience in health & wellness/beauty a bonus) Proven direct response copywriting ability with a deep understanding of consumer psychology and market states of awareness Experience using Atria/Motion, Foreplay or other similar creative analytics tools Ability to problem-solve & pivot quickly in a fast-paced startup environment Ambitious, self motivated and excited to drive growth A data-driven mindset to refine ad concepts and boost performance Proactive, creative thinking with the ability to deliver high-quality content under tight deadlines Strong organisational skills and attention to detail to ensure seamless creative execution A passion for health/wellness is a plus DTC obsessed Benefits: Competitive base salary 40-45k doe performance-based bonus pool of 15k (uncapped) 30 days holiday, including Bank Holidays Work with a tight-knit high performing team Private Healthcare Company Pension Free Nutrition Geeks supplements Rapid career growth opportunities as we scale globally If this sounds like you, hit apply or email Sam at samhypergrowthrec.co.uk to find out more Nutrition Geeks is all about building a diverse, driven team. We welcome all backgrounds and will support you through the recruitment process let us know if you need adjustments.
Job Title
Paid Social Creative Strategist - Nutrition Geeks