Tank is seeking a talented and driven Paid Media Manager to join our dynamic team. If you have a passion for digital marketing, a deep understanding of social media platforms, a knack for strategising, creating engaging ad campaigns and managing clients, this is the perfect opportunity for you to thrive in a fast-paced and innovative environment.Responsibilities:Manage clients / key stakeholders including participating in regular calls and providing them with performance and future strategic insights.Work closely with clients to understand their goals, target audience, and brand voice, and translate those insights into effective social media ad strategies.Track and analyse key metrics and provide comprehensive reports to clients, showcasing campaign results and highlighting areas of success and improvement.Develop and execute effective social media advertising strategies across various platforms such as LinkedIn, Meta, Reddit, TikTok and more.Create and manage paid social media campaigns, including ad creation, targeting, budgeting, and optimisation.Conduct thorough market research and competitor analysis to identify trends, opportunities, and areas for improvement.Monitor campaign performance and provide insightful data-driven recommendations to enhance ad effectiveness, engagement, and ROI.Collaborate closely with the creative team to develop compelling ad copy, visuals, and landing pages that align with client objectives.Stay up-to-date with the latest social media trends, best practices, and platform updates to ensure optimal campaign performance.Requirements:3+ years in social media advertising (LinkedIn & Meta).Experience in presenting and communicating with key stakeholders.Previous agency experience would be highly advantageous.Experience with TikTok, Reddit, Pinterest, and Programmatic would be advantageous.1+ years in paid search advertising would be advantageous.Experience in B2C & B2B e-commerce and lead generation campaigns.Proficiency in social media advertising tools such as Meta Ads Manager and LinkedIn Campaign Manager.Demonstrated ability to create and optimise high-performing social media ad campaigns.Analytical mindset with the ability to analyse data, identify trends, and make data-driven decisions.Excellent written and verbal communication skills, with the ability to craft compelling ad copy.Strong organisational skills and the ability to manage multiple projects and deadlines simultaneously.Proactive and self-motivated, with a passion for staying ahead of industry trends and best practices.Ability to work collaboratively in a team environment and effectively communicate with clients and internal stakeholders.Experience with managing large budgets.
Job Title
Paid Media Manager