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Job Title


Senior Email Marketing Strategist


Company : YOCTO


Location : edinburgh, central scotland


Created : 2025-04-28


Job Type : Full Time


Job Description

DO YOUR LIFE'S BEST WORK WITH YOCTO "Ive grown more in 3 months here than I did in two years at my last job."Were not building yet another email agency. Were building the highest-leverage retention team on the planet. Currently, we run accounts for some of the fastest-growing wellness brands in the world. We move fast. We own outcomes. We raise the barand were just getting started. Concretely:We're on track to hit our annual growth targets by AugustOur client retention is 17+ months and increasing compared to an industry average of 6We currently have so much new business coming that we're finding it difficult to hire people fast enoughIn our first year doing business, Klaviyo invited us in their Partner Advisory Council, and we're very well connected in the industry ecosystem, getting priority access to new features, tools, and information that other agencies simply don't ever learn about.Now, were hiring a Retention Strategist to lead clients, own results, and build systems that print profit.THIS ROLE IS NOT FOR EVERYONE.Its for people who want to be the best. Not pretty good. Not better than most. The bestby working with others who feel the same. Youll thrive here if:You own results without waiting for permissionYou move fast, think clearly, and act decisivelyYou care about revenue, not just activityYou teach, lead, and raise the bar for othersYou love systems, not chaosYou crave clarity, direct feedback, and high standardsOur standards are highbut so is our support. Youll be in the room with sharp thinkers, fast executors, and people who give a damn. Youll be challenged, supported, and pushed to your potential. What you'll do:Client Strategy & OwnershipLead 56 accountsSet direction, drive performance, build trustTurn goals into roadmaps and roadmaps into winsRetention ExecutionPlan and launch omnichannel (email, SMS, app, etc.) campaignsMonitor KPIs and iterate fast based on dataLead segmentation, testing, and campaign strategyTeam LeadershipManage 12 Coordinators, delegate clearly, and mentor effectivelyDirect and brief our Copywriters & DesignersBe both a coach and a contributorraising team standardsAnalytics & InnovationGo beyond surface-level email metrics. Drill deeper on Shopify, Subscriptions, Loyalty and Retention metrics to extract insights.Turn insights into revenue through flows, loyalty, winbacks, and more through structured experimentation and learningPropose new lifecycle initiatives and lead client performance reviewsThis is a remote contractor role.We offer: A flexible time-off policy (take it when you need it) 3 weeks of paid annual leave Performance-based bonuses Budget for tools, courses, memberships, workations, and more. If you want ownership, clarity, and impactto do your life's best workyoull find no better environment than this.