Job Title

Details Reference number 400115 Salary 48,500 - 58,000 circa 51,750 - 58,000 London; circa 48,500 to 53,750 Durham, Lytham, Glasgow A Civil Service Pension with an employer contribution of 28.97% GBP Job grade Grade 7 NS&I Band 4 Contract type Permanent Business area NS&I - Retail Type of role Communications / Marketing Digital Other Working pattern Full-time Number of jobs available 1 Contents Location About the job Benefits Things you need to know Apply and further information Location Durham, North East England, DH1 1SL : Lytham St Annes, North West England, FY8 4TS : Glasgow, Scotland, G2 8JX : City of Westminster, London (region), SW1P 3BT About the job Job summaryNS&I are excited to be recruiting for a Senior Content Designer.In this role you will ensure all content we produce aligns with content design best practices, quality standards and is consistent across the customer journey. You will be tasked with leading a team of content designers and collaborate closely with brand, marketing, service designers, subject matter experts and other stakeholders to deliver user-centred content that enhances the customer experience.Job description Please see role profile for full list of responsibilities. Person specificationLeadership and team managementLine manage the content designers: Oversee the teams workload, set clear objectives, and support their professional development through mentoring and personal development plans. Encourage collaboration and peer review: Foster a collaborative approach between the content designers, including peer reviews and content critique sessions to enhance content quality and team development. Promote content design discipline: Advocate for content design within NS&I and build networks across government and financial services, sharing knowledge and best practices to elevate the role and impact of content design.Content design and strategyBe the internal expert on content design methodologies: Act as the go-to authority within NS&I for content design best practices, methodologies and industry standards. Lead content design for priority experiences and channels: Plan, design and commission high-quality content across priority services and channels. Ensure content meets business and user needs: Ensure all content supports business objectives while fulfilling user needs, aligning with the content design team strategy and wider organisational goals.Quality and continuous improvementDevelop content patterns, styles and standards: Establish best practices, content styles and design patterns and ensure their implementation across the team to ensure consistency and quality. Set and maintain content quality standards: Ensure content meets high standards of readability, accessibility and aligns with NS&Is tone of voice, brand values and customer principles. Drive continuous improvement through research and testing: Oversee the iterative improvement of content by leveraging research, user feedback, testing and data to inform content updates and strategies.Collaboration and stakeholder engagementManage project team roles and responsibilities: When leading content projects, engage appropriate stakeholders and clearly define their roles and responsibilities, ensuring smooth execution, clear communication and accountability.Other dutiesThese key responsibilities are not inclusive or exhaustive. You may be required to carry out other appropriate duties as and when needed, within the grading level of the post and the competence of the post holder. BehavioursWell assess you against these behaviours during the selection process:Changing and Improving Communicating and Influencing Developing Self and Others Managing a Quality ServiceWe only ask for evidence of these behaviours on your application form:Communicating and Influencing Benefits Alongside your salary of 48,500, National Savings and Investments contributes 14,050 towards you being a member of the Civil Service Defined Benefit Pension scheme. Find out what benefits a Civil Service Pension provides.NS&I is one of the largest savings organisations in the UK with more than 24 million customers and over 218 billion invested. We are both a government department and an Executive Agency of the Chancellor of the Exchequer. Our origins can be traced back more than 150 years to 1861.A small company with a big reach, we offer a range of benefits including flexible working, great opportunities for development and a generous pension scheme. We care for colleagues, respect one another, invest in our people and manage talent effectively.Some benefits of working at NS&I include:Learning and development tailored to your role An environment with flexible hybrid working options 9 day fortnight scheme A culture encouraging inclusion and diversity A Civil Service pension with an average employer contribution of 97% Generous annual leave starting at 25 days, increasing to 30 days Performance related variable pay bonus Enhanced maternity, paternity, adoption and shared parental leave Things you need to know Selection process details This vacancy is using Success Profiles , and will assess your Behaviours and Experience.To apply, please click the link on this advert and follow the steps to complete the application form.In your application you will be asked to provide the followingAn outline of your career history and qualifications with your key responsibilities and achievements. A 750-word personal statement on the key essential experience Proven user-centred design skills with the ability to design content for a broad range of audiences and channels. Proven experience in line management, including mentoring and supporting the development of content designers or those in a similar role. Ability to develop, implement and communicate content strategies informed by user research and business goals. A 250 word statement for each selected behaviour at sift. Please use examples from your experience and knowledge to demonstrate how you meet them addressing the essential criteria in the Person Specification. We would recommend using the STAR method.We will assess applications on your CV, personal statement, and the behaviour statements.However, in the event we receive a large number of applicants, applications will be sifted first on the personal statement on the key experience. Those who demonstrate the minimal acceptable level of experience will then qualify for the full sift.If shortlisted, you will be invited to attend a 1-hour panel interview via video call.Additionally you will be asked to attend a 30 minute assessment to test your technical skills.Interviews will take place on Thursday 1st May 2025 & Friday 2nd May 2025.Note we are unable to accept CVs.This role is subject to a Baseline Personnel Security Standard and financial credit checks.Reserve ListA reserve list may be held for a period of 12 months from which further appointments can be made.Working for NS&INS&I is currently working in a hybrid way with colleagues expected to work in the office for 40% of their working month and this will be increasing to 60% of their working month in early 2025. If you are applying to work in London, the role is currently based in Sanctuary Buildings, Great Smith Street, SW1P 3BT and in early 2025 it is anticipated that NS&I will be moving out of Sanctuary Buildings and into our new NS&I London office location, Riverside House, 2a Southwark Bridge Rd, London SE1 9HA.Any move to NS&I from another employer will mean you can no longer access childcare vouchers. This includes moves between government departments. You may however be eligible for other government schemes, including Tax-Free Childcare. Determine your eligibility at https://www.childcarechoices.gov.uk/.If you are applying for a role at the same NS&I band as you are currently and the advertised salary of the role is higher, if you are successful, any salary increase will be at the discretion of NS&I and will be reviewed as part of the next annual pay review, in accordance with the NS&I employee handbook.Further informationPlease visit our website http://nsandi-corporate.com/about-nsi for further details about NS&I.Feedback will only be provided if you attend an interview or assessment. Security Successful candidates must undergo a criminal record check. People working with government assets must complete baseline personnel security standard (opens in new window) checks. Nationality requirementsThis job is broadly open to the following groups:UK nationals nationals of the Republic of Ireland nationals of Commonwealth countries who have the right to work in the UK nationals of the EU, Switzerland, Norway, Iceland or Liechtenstein and family members of those nationalities with settled or pre-settled status under the European Union Settlement Scheme (EUSS) nationals of the EU, Switzerland, Norway, Iceland or Liechtenstein and family members of those nationalities who have made a valid application for settled or pre-settled status under the European Union Settlement Scheme (EUSS) individuals with limited leave to remain or indefinite leave to remain who were eligible to apply for EUSS on or before 31 December 2020 Turkish nationals, and certain family members of Turkish nationals, who have accrued the right to work in the Civil Service Further information on nationality requirements Working for the Civil Service The Civil Service Code sets out the standards of behaviour expected of civil servants.We recruit by merit on the basis of fair and open competition, as outlined in the Civil Service Commissions recruitment principles . The Civil Service embraces diversity and promotes equal opportunities. As such, we run a Disability Confident Scheme (DCS) for candidates with disabilities who meet the minimum selection criteria. The Civil Service also offers a Redeployment Interview Scheme to civil servants who are at risk of redundancy, and who meet the minimum requirements for the advertised vacancy. Diversity and Inclusion The Civil Service is committed to attract, retain and invest in talent wherever it is found. To learn more please see the Civil Service People Plan and the Civil Service Diversity and Inclusion Strategy . Apply and further information This vacancy is part of the Great Place to Work for Veterans initiative. The Civil Service welcomes applications from people who have recently left prison or have an unspent conviction. Read more about prison leaver recruitment (opens in new window). Once this job has closed, the job advert will no longer be available. You may want to save a copy for your records. Contact point for applicants Job contact : Name : HR Team Email : jobs@nsandi.com Recruitment team Email : jobs@nsandi.com Further information The law requires for selection for appointment to the Civil Service is on merit on the basis for fair and open competition as outlined in the Civil Service recruitment principles. If you feel your application has not been treated in accordance with the recruitment principles and you wish to make a complaint, you should contact jobs@nsandi.com in the first instance. If you are not satisfied with the response you receive, you can contact the Civil Service Commission info@csc.gov.uk.