Are you an E-commerce Manager looking for a new role? Our client is looking for a marketing professional to join their team, As the E-commerce Manager you will be responsible for managing the day-to-day performance of all digital platforms and marketplaces, ensuring the achievement of annual targets in terms of revenue and KPIs. What will I be doing? Trading & PerformanceManage the day to day sales performance of all digital platforms and marketplacesManage day to day eCommerce Merchandising to visually merchandise all website categories to agreed business rulesManage the day to day website category hierarchy and taxonomy structure to improve product discovery ratesWeekly monitoring of competitor trading behaviour across website and key marketing channels, and report to the eCommerce Manager key insights and trends to react toImplement and manage the merchandising aspects of testing and optimisation strategy for all website sales touchpoints such as recommendation zones and category sorting rules, working alongside the eCommerce Manager to agree priority and rollout.Management of the homepage updates, new content pages, promotions and features to be aligned with product launches/monthly/weekly deal launches in partnership with the marketing teamManagement and optimisation of the site search results, identification and fixing the failed searchesProduct & FulfilmentManage and optimise eCommerce merchandising to categorise all products and enrich product data to drive and support product search and category filtersConduct eCommerce merchandising site walkthroughs to ensure product content is correct and optimised to support marketing and advertising activityConduct weekly reviews of stock availability, visibility and price checks to ensure continuity and system accuracyMarketing channel supportEnsure weekly trading performance updates regarding top sellers, slower selling lines to eCommerce Manager and Marketing team to support channel conversionProvide landing page support/optimisation to marketing department to maximise revenue performance via email marketing, social media and SEOAnalysis & ReportingProvide reporting on metrics such as daily/weekly/monthly sales by category, new product sell-through and discount code performanceProvide weekly reporting on customer shopping behaviour across digital platformsReport on campaign KPIs and overall return on investment.KPIsAOVGross ProfitConversion Rate (overall, by device type, by promotion, by category)Shopping Cart Abandonment RateShopping Cart Conversion RateCost of Goods SoldCustomer Lifetime ValueCustomer Churn RateCustomer Acquisition CostRepeat Purchase RateAverage Profit MarginPurchase FrequencyTime Between PurchasesInventory TurnoverRevenue per visitorRevenue per customerNet profit marginWhats in it for me?Company pension scheme28 days holiday entitlementFree parkingPaid breaksUp to 50% Staff discountFantastic opportunities for developmentDoes this sound like a role for you? If so, why not apply!!!
Job Title
Ecommerce Manager