Job Title

Paid Media Manager - Thriving Agency in Birmingham Client Opportunity Salary : 32,000 - 38,000 (depending on experience) Location : Warwickshire(Flexible working options available) Type : Full-time We are thrilled to present an exciting opportunity on behalf of our client, a forward-thinking and fast-growing agency based in Warwickshire. They are looking for a Paid Media Manager to join their dynamic team. This is a perfect role for a talented and ambitious professional with a passion for paid media, particularly with shopping campaigns, and who is eager to work with innovative platforms. Your Day-to-Day Responsibilities: Campaign Management : Plan, execute, and optimise paid shopping campaigns across platforms such as Google Ads (Standard Shopping, Performance Max), Meta Advantage+ Catalogue Ads, TikTok Shop, Pinterest Shopping, and more. Feed Optimisation : Oversee and maintain product feeds, ensuring accuracy, optimisation, and localisation via Google Merchant Centre, Meta Catalogue, and other feed platforms. Collaboration : Work closely with the e-commerce and creative teams to ensure product imagery, pricing, and descriptions align with best practices for ad formats. Performance Monitoring : Track key performance metrics (ROAS, CPA, CTR, CVR) and provide actionable insights and recommendations. A/B Testing : Implement A/B tests for campaign elements like creatives, audience segments, and bidding strategies to improve results. Budget Management : Manage budget pacing and forecasting to ensure efficient monthly spend allocation and explore scaling opportunities. Platform Knowledge : Stay updated on platform changes, algorithm updates, and new tools to keep campaigns ahead of the curve. Cross-functional Collaboration : Work in unison with SEO, CRM, and organic social teams to drive a cohesive marketing strategy. Skills for Success: Proven ability to manage paid media performance across multiple digital channels. Experience in supporting client growth with digital strategy and campaign execution. Confidence in managing campaigns across a variety of platforms. Strong creative thinking for campaign testing strategies and performance optimisation. Excellent reporting and analytical skills with a focus on competitor activity and paid performance. Up-to-date with trends and new technology that can support business/client growth. Experience managing affiliate marketing platforms. Preferred Experience: 3+ years of hands-on experience in paid media, particularly with shopping campaigns. Expertise in Google Ads , especially Performance Max and Shopping, Google Merchant Center, Meta Ads Manager , and feed management tools (e.g., Feedonomics, Channable). Strong analytical skills with experience in Google Analytics 4 , Looker Studio , or similar platforms. Experience in managing large-scale product catalogues and optimising feeds for multiple regions/languages. Familiarity with attribution models , UTM tagging , and conversion tracking . Excellent communication skills, with the ability to present insights clearly. Experience in an Agency & client-facing role and with Agile methodologies . Familiarity with Jira and Confluence . Supporting Salary and Benefits: Salary : 32k - 38k (depending on experience), with clear performance milestones and opportunities for a pay review. Vitality Programme : Health Insurance, Optical & Dental coverage, and Rewards & Discounts. New Business Commission WFH Allowance Birthday Off : Enjoy your birthday in addition to 25 days annual holiday. Mental Health Support : Access to trained mental health responders whenever needed. Volunteering Leave : Plus salary sacrifice for additional holidays. Socials & Community Personal Development : Bespoke training programmes + many more !! Why Join? This is an excellent opportunity to join a growing agency where innovation, creativity, and collaboration are at the heart of everything they do. If you're ready to take the next step in your career and be part of a supportive, energetic team, this is the role for you. To apply, please send your CV and a cover letter outlining your experience and why you're the perfect fit for this role. TPBN1_UKTJ