Renaissance is a global leader in education technology. We help schools and school groups in the UK and around the world with educational assessments, practice and intervention solutions, and data analytics. Renaissance now incorporates GL Assessment (known internationally as GL Education), too a leading provider of educational assessments.All candidates should make sure to read the following job description and information carefully before applying.Together, our assessments offer the ideal starting point to help teachers understand their students strengths and pinpoint areas of need. Our teaching and learning tools then provide effective next steps, with online literacy and maths solutions that meet students exactly where we are.Worldwide, we support over 18 million students, operating in over 100 countries.About this role:We are looking for a Marketing Assistant known internally as a Marketing Executive to join us at Renaissance. The purpose of this role is to support Renaissances marketing efforts among schools predominantly in the UK and Ireland with the aim of generating sales leads and supporting current customers through timely and engaging communications to encourage retention.What youll be doing:You will be spending focusing on working to promote Renaissance and its products to enhance our sales strategy, which will include activities such as:Campaign Management (approximately 40% of role)Develop, build, manage and analyse email marketing campaignsWorking with our in-house designer, develop and maintain promotional and support content for prospects and customers (including brochures, flyers and newsletters)Monitor and report on lead generation activityTrack, analyse and report on key marketing statistics (in conjunction with the Marketing Manager and UK Commercial Operations team).Customer Lifecycle (approximately 40% of role)Support the Marketing Manager in the development, maintenance and reporting of our customer lifecycle programmeDevelop automated email programmes to support customer onboarding and subscription renewalLiaise with the Product team to develop and execute new product trial campaigns.General (approximately 20% of role)Maintain the email communications scheduleManage and maintain the websiteContribute to monthly reportsSupport lead administration as requiredUndertake ad hoc duties as assigned.Skills and experience required:To be considered for the role of Marketing Executive, you will be a Marketing professional preferably within the education technology sector and hold excellent communication (oral, written and presentational) and organisational skills with excellent attention to detail and a high level of responsiveness.You will also have/be:Educated to degree level, a marketing or business degree would be desirablePractical experience working within a marketing environmentGood computer skills with a thorough knowledge of programmes such as MS Word, Excel and PowerPoint. Database and CRM experience (preferably Salesforce) would be desirable, as would familiarity with content-management website software (such as WordPress) and email sender software (such as Marketo)Experience of automated communications programmes would be desirable but not essential.Familiarity with the education sector would be useful, although not essential.As a Marketing Executive, we are looking for someone who aligns with Renaissance's mission to accelerate learning for all children and adults of all ability levels and ethnic and social backgrounds. We are looking for someone who is/has:Self-motivatedAbility to learn quickly and thoroughly the skills and knowledge most pertinent to success e.g. marketing processes, customer needs and product/solution benefitsDriven to maintain high standards with exceptional attention to detailDriven to succeed and capable of prioritising/managing workload to meet milestones and deadlines; strong time management skillsAbility to thrive in a fast-paced environment and technology-focused organisationExcellent problem-solving skills and ability to develop new approaches/solutions to achieve targetsFlexible attitude and ability to work within a team.Additional information:This is a hybrid-based role working out of our Vantage Head Office 3 Days per week.We offer a competitive base salary of 31,000 per annum, plus amazing benefits:25 Days per annum plus Bank Holidays (3 to be used for Christmas shutdown)A day off for your birthday, to be used in the month of your birthday.Monday to Friday 37.5 hours per week Generally 9.00am to 5:30pm (with an unpaid hour for Lunch daily), subject to the demands of the role.Hybrid Working Policy - 3 Days in our Offices which are strategically located at the edge of the M4 gateway, Vantage London Great West Road, Brentford, TW8 9AG, with free parking available on site.Pet Friendly Office with the ability to bring your pet to work with approval from your manager.Access to a benefits and discount platform with access to 1000s of discounts at retailers, leisure attractions and restaurants (provided by Reward Gateway)BUPA Healthcare, Life assurance, Permanent health insurancePension scheme with enhanced employer contributionSeason ticket loan and EAPWe have an ongoing commitment to Diversity, Equity and Inclusion and have taken strides to become a more welcoming and inclusive workplace, including the introduction of our DEI Matters Network which is owned and driven by our staff.We are an equal opportunities employer. We encourage and welcome applications from all underrepresented groups, as we believe and strive for community representation within our organisation.If you have a disability and would prefer to apply in a different format or would like us to make reasonable adjustments to enable you to apply or attend any interview, please contact us and we will talk this through with you.All your information will be kept confidential according to GDPR guidelines. Please note that we can only consider applicants who already hold a full work permit.This role is subject to DBS and background checks.Apply for this job indicates a required fieldFirst Name Last Name Preferred First NameEmail Phone Resume/CV Enter manually#J-18808-Ljbffr
Job Title
Marketing Executive