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Job Title


Consumer Research Manager


Company : JACOBS DOUWE EGBERTS


Location : Maidenhead, South East


Created : 2025-04-04


Job Type : Full Time


Job Description

Job DescriptionJDE has a portfolio of strong coffee brands with rich heritage and history. As custodians of these brands it is our responsibility to ensure that they endure, grow and continue to move with the times as part of our mission to become the UKs most chosen Coffee company. The Consumer Research Manager is responsible for working closely with the marketing teams to ensure we achieve these goals through a consumer-centric, evidence-based approach to brand building.A high number of candidates may make applications for this position, so make sure to send your CV and application through as soon as possible.Sitting as part of our Market & Consumer Insights team with the UK Marketing function, the Consumer Research Manager is responsible for delivering against our adhoc research needs. Central to this is close collaboration with our Marketing teams, and the wider business, to understand critical knowledge gaps and identify appropriate research solutions to deliver against these needs.Collaborate with Marketing to build Research Plans against key objectivesWrite Briefs, gather proposals and select agencies to proceed withEnsure delivery of projects is clear, meets business objectives and implications are understoodDrive Consumer-centricity across the JDE businessAct as a critical thought-partner to the Marketing team and wider businessOwn our Mental Availability Tracking, including reporting to marketing teams and leadershipEnsure the business is up to date on latest Macro and Consumer trendsManage our Mystery Shopping programmeQualificationsEducationBachelors / Masters Degree or equivalentExperienceShould have / demonstrate:A Passion for Consumer and Shopper BehaviourBe a strategic & innovative thinkerStrong analytical and story-telling skillsStrong communication skills: able to confidently engage with a broad set of stakeholders & lead external agency partnersConfidence to present in front of large audiencesCollaborates well across teamsSignificant relevant experience in relevant scale marketing business FMCG Marketing or Research AgencyExperience delivering projects across a wide variety of research methodologies (qual and quant) with a breadth of agenciesAdditional InformationOur key values are I own it, I bring possibilities and I care and the profile of candidate were looking for should have a track record in strong accountability (including the ability to work independently with minimal supervision), entrepreneurship and in building winning partnerships across an organization.#li-hybridFor more than 265 years, JACOBS DOUWE EGBERTS (JDE) is inspired by its belief that its amazing what can happen over a cup of coffee or tea. We are fuelled by our purpose of creating coffee to make amazing moments happen, to become the most chosen coffee in the UK. Today, our coffee & tea portfolio is available in more than 100 developed and emerging markets, through a portfolio of over 50 brands that collectively cover the entire category landscape led by leading household names such as LOR, Jacobs, Senseo, Tassimo, Douwe Egberts, Old Town, Super, Pickwick and Moccona.JDE is part of JDE Peets, the worlds largest pure-play coffee and tea company, headquartered in The Netherlands.Whats it like to work at JDE?We are proud of our passionate, driven associates that challenge the status quo and pursue mastery in everything they do. Our goal is simple and ambitious JDE: A coffee & tea for every cup.#J-18808-Ljbffr