Job Title: CRM & Business Systems Specialist12 Month FTCHybrid (2 to 3 days per week in West Midlands Office)Location: Hybrid (Combination of remote and office-based working)Reports To: Chief ExecutiveAbout UsThe Guild of Architectural Ironmongers (GAI) is the leading professional body representing the architectural ironmongery industry. We are committed to providing our members with top-tier education, expert technical guidance, and well-earned industry recognition. Our mission is to drive excellence across the profession and deliver comprehensive support to our members.The RoleWere looking for an experienced and proactive CRM & Business Systems Specialist to take the lead on improving, optimising, and ensuring effective adoption of our membership management and engagement systems. You'll play a pivotal role in supporting our operational processes, enhancing member engagement, delivering efficiency across teams, and integrating systems like Learning Management Systems (LMS) and AI-powered tools.This is an opportunity to make a significant impact, working closely with internal and external stakeholders to align our systems with the organisation's strategy and objectives.Key ResponsibilitiesYou will have the expertise and leadership to support a wide range of CRM and business systems projects. Your key responsibilities would include:1. Process Improvement & AutomationAnalyse inefficiencies in current business workflows and identify optimisation opportunities across systems (CRM, website, CMS).Collaborate with stakeholders to define business requirements and deliver meaningful solutions.Develop process maps, streamline workflows, and implement automation to enhance overall operational efficiency.Leverage AI tools and data-driven insights to deliver impactful technological improvements.2. Project ManagementDeliver structured programmes of work, managing multiple CRM-related projects from initiation to completion.Engage with both internal teams and external vendors, ensuring timely delivery of system enhancements aligned with business objectives.3. Training & User AdoptionEmpower the team to make the most of our CRM (IMIS) via training programmes, user guides, and best practice documentation.Act as a go-to resource for technical user support, driving system adoption and ensuring consistently effective use of tools.4. GovernanceSet up governance frameworks to oversee the IT systems, with policies to ensure consistency and compliance.Maintain system performance, addressing inefficiencies whilst aligning CRM governance with organisational goals.5. Data-Driven InsightsManage and enhance our data strategy, ensuring accuracy, integrity, and usability.Develop reporting tools and dashboards that help identify member engagement trends and drive strategic decisions.What Youll BringWere searching for a detail-oriented and technically skilled individual with a proven ability to align business systems with organisational goals.The ideal candidate will have:A degree in IT, Computer Science, Business Systems, or a related field.Experience with CRM platforms, ideally IMIS, and familiarity with other business systems (CMS, LMS, etc.).Strong analytical and problem-solving skills for driving impactful solutions.Expertise in business analysis, including process mapping, requirements gathering, and translating technical concepts into user-friendly guidance.Proven success in project management for CRM or system enhancements.Knowledge of data management, system integration, automation processes, and AI technology.Strong communication skills, with the ability to engage and collaborate with stakeholders at different levels.What We OfferBy joining the GAI, youll become part of a forward-thinking organisation dedicated to innovation and excellence. We offer a challenging, collaborative environment where your contributions will make a tangible difference. This is a hybrid role, offering flexible working arrangements to promote work-life balance whilst ensuring meaningful collaboration within the team.
Job Title
CRM and Business Systems Analyst