Skip to Main Content

Job Title


F1 Senior Account Director - Events


Company : Crunch


Location : southampton, south east england


Created : 2025-03-22


Job Type : Full Time


Job Description

Crunch is a leading motorsport consultancy, working with some of the biggest brands in the sport and the world.We are different and were proud of it. People who know us all comment on how were... well, different. Theres being different for the sake of it. Theres being different to stand out from the crowd and theres being different because youre brave enough to trust yourself and be who you want to be. We believe that deep within the heart of sponsorship activation lies one key ingredient: brave, confident people. People are the lifeblood of sponsorship. The fans, the readers, the viewers, the players, the drivers, the mums and dads, the media, the clients and the customers. It was a conversation in London in 2008 from which the company was founded and since that fateful evening we have been on a mission to deliver braver sponsorship activation that gets the blood pumping and delivers tangible results. Overall Job DescriptionThe successful candidate will have proven competence directing multiple client account teams for high-profile brands or organisations within the Formula One or the motorsport sponsorship landscape, with at least seven-plus years experience, client servicing, events and sponsorship management, including at least two years as an Account Director level or equivalent.Event accounts range from F1 (& other sport) global hospitality programmes to bespoke global events with complex operations and logistics. This person will be responsible for ensuring all agency event and hospitality accounts/teams deliver to the standards required - you will be accountable for these teams, with Account Directors reporting directly into you. Other responsibilities range from client servicing, project management to financial set-up, time forecasting, budget management alongside the ADs - feeding back to the senior management on a regular basis. This person will have exemplary quality process management / event management skills and rigorously ensure these practices are adhered to across agency teams, nurturing and training members of staff in these practices where necessary. This is a critical part of the role. The candidate will thrive on multi-tasking across numerous clients and projects, in a fast-paced environment, displaying exceptional attention to detail and excellent communication skills both spoken and written. Whilst the focus is on the client delivery of events, a commercial awareness and experience in sports sponsorship marketing/integrated marketing is required. You will be required to create and lead on account proposals where appliable maintaining Crunch best practices.As part of a small team, delivering events across the world on a weekly basis, a willingness/flexibility to be involved in every element of the programme is essential. An energetic, enthusiastic and can do team attitude is critical, as well as the ability to work under minimal supervision by the senior management team. Whilst your account teams will manage the majority of events onsite, there will be an occasional requirement to travel to events and project manage onsite for key activities and to build client relationships where needed. With a team of staff reporting into you, you will lead staff appraisals with team development and training forming part of your remit, ensuring career progression is supported.You will also act as the clients port of call for any complex matters and available to counsel and advise them on behalf of the agency when necessary. Key responsibilities include:Build strong senior level relationships with all clients and stakeholdersServe as a trusted senior advisor, providing strategic guidance and influence across all aspects of Crunchs clients programmesTake a proactive leadership role, with a positive can do attitude, ensuring all event/hospitality projects are delivered on time, within budget and standards exceed clients expectationsFull quality control over Crunch event management documentation (budgets, plans, logistics etc.)Utilise and manage supplier relationships to deliver projects on brief and within budget as well as assess supplier contracts and research alternative and new suppliers to ensure Crunch is always recommending the best approach for the clientReport into the senior management team where necessaryStrong commercial awareness, with a thorough understanding of client fee forecasts, writing accurate budgets, managing service levels and resource planning to ensure profitable and effective delivery of accountsTaking full ownership of account programmes from concept to reconciliation and working with the team to realise the programme Proactively identify and look for new business ideas and ways to grow the accounts organically through understanding the clients objectives and requirementsManage and lead regular internal meetings with ADs, ensuring all team members are clear on tasks and priorities aligned with the overall planEmpower and inspire your direct reports with the knowledge and understanding to help them reach their full potential and build their confidence so they are capable of working with less supervisionKnowledge sharing within the team and wider business especially taking a lead at company meetings to present best practice, training and brainstorms where relevantResponsibility for all event client account budgets, including creation of estimates and project reconciliations, ensuring all events remain on trackOn-site director where necessary, ensuring the preparation is well organised and all documentation is in place to brief the teamSupport with leading creative sessions, writing client responses, PPT presentations and reports for the client / Crunch as required Contribute to new business pitches when requiredSupport the Client Partnership Director, with the implementation of best practices to ensure all events and hospitality programmes are delivered to Crunch standards.Candidate RequirementsExcellent client management skills with a proven track record of providing counsel to senior clients and influencing stakeholdersProven track record of planning and managing live sport event programmes/guest experiences is essential Keen motorsport follower ideally, but an interest in the business of sport is a mustYou should revel in hard work and be conscientious with a positive professional attitude and an enthusiasm to succeedExperience of event management processes and support beyond delivery of objectives aloneOrganised with good time management, both independently and when working as part of a teamChampion of best practice, leading by example and making sure that project systems and procedures are set up and adhered to correctly by all team membersCalm and collected under pressure and someone who thrives in a fast-paced environment able to multi-task and prioritise to meet deadlinesExcellent client servicing, leadership and communication skillsAn understanding and experience of measurement and reporting methods Excellent communication and presentation writing (PPT) skillsKeen attention to detail and highly solutions orientatedDesire to constantly learn new things and improve on current methodsConfident with budgets and managing finance processesAbility to manage, train and develop junior team members and coordinate their workloadHappy to travel globally on a regular basis and over multiple weekendsAn agency background preferrable, but not essentialAbility to speak another language desirableWhat does it take to work at Crunch?If youre looking for a vibrant place to work, where you can get involved in multiple fast-paced projects with some of the largest and most well-known global clients in motorsport, then youre in the right placeWere committed to investing in career development and we look to nurture and develop talent to help you grow in your role We have a generous holiday allowance which increases by one day each year you work for us!We know how important it is to have a welcoming and engaging working environment, which is why our central Wimbledon office includes a lunch area, pool table and well-stocked bar for all to enjoyPlus, we have a great benefits scheme and pay an industry-competitive salary.