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Job Title


Growth Marketing Manager – Crypto & dApp Acquisition


Company : GlueX Protocol


Location : Tirupati, Andhra Pradesh


Created : 2025-04-05


Job Type : Full Time


Job Description

Job title: Growth Marketing Manager – Crypto & dApp AcquisitionLocation: Remote (Worldwide)How to apply: Send your CV to We Are: GlueX Protocol is a leading software provider for decentralized applications (dApps) in the Ethereum ecosystem. We design, develop, and maintain systems and protocols that power some of the largest dApps across EVM-based blockchains—including Ethereum Mainnet, Arbitrum, Base, and Scroll. Our work drives innovation in decentralized finance (DeFi) and blockchain technology at scale. Our services include solving intent swaps for platforms like CowSwap, UniswapX, 1inch Fusion (with over +$10B USD settled so far), providing price feeds to Oracles, and soon expanding to bridging, market making, and more. To learn more about our work and culture, please explore our X profile (and read our blog (Applicants who demonstrate an understanding of our mission and projects will stand out in the application process.Position Summary: We are seeking a dynamic, data-driven Growth Marketing Manager with proven experience in the crypto and blockchain space. In this role, you will spearhead strategic marketing campaigns to attract, engage, and retain users for our dApp offerings. Your expertise in digital channels, community building, and performance analytics will be crucial in scaling our user base and establishing a vibrant community around our innovative protocols.Key Responsibilities: Strategic Planning & Execution:Develop and implement comprehensive growth strategies tailored to the crypto and dApp market.Plan and execute multi-channel marketing campaigns across social media, content marketing, SEO, and influencer collaborations.Drive user acquisition and retention initiatives with innovative, cost-effective strategies. Community Building & Engagement:Cultivate and engage with online communities on platforms such as Twitter, Discord, Telegram, and Reddit.Build strategic partnerships with crypto influencers, thought leaders, and industry stakeholders.Organize and manage community events, AMAs, webinars, and other engagement activities to drive brand loyalty. Data-Driven Optimization:Monitor, analyze, and report on key performance metrics to identify growth opportunities.Utilize analytics tools (e.g., Google Analytics, Mixpanel) to track user behavior and campaign performance.Collaborate with product and UX teams to optimize user journeys and conversion funnels. Brand & Content Development:Develop compelling content and messaging that resonates with the crypto community.Work closely with design and content teams to create engaging digital assets.Ensure a consistent brand voice across all channels and campaigns.Qualifications: Experience:3+ years in growth marketing, digital marketing, or performance marketing, with significant experience in the crypto or blockchain sector.A proven track record in driving user acquisition and community growth for dApp or technology products. Skills:Strong analytical skills and proficiency with marketing analytics tools.Excellent written and verbal communication skills.Deep understanding of digital marketing channels and emerging trends within the crypto ecosystem.Experience with influencer marketing and community management. Mindset:Creative, entrepreneurial, and driven to succeed.Data-driven and results-oriented, with a passion for innovative marketing strategies.A self-starter with the ability to thrive in a fast-paced, agile environment.What We Offer:The opportunity to shape the growth strategy of a pioneering crypto project.A dynamic, collaborative, and remote-friendly work environment.Competitive salary with performance-based incentives.The chance to work with cutting-edge blockchain technology and a passionate, innovative team.