The ideal candidate has a strong understanding of the fashion landscape and marketing strategies to help drive our online and in-store sales. Responsibilities: Maintain and manage the brand's marketing calendar, ensuring all deadlines are met for campaign execution Assist in planning, executing, and monitoring marketing campaigns across various platforms (social media, email, website, and paid advertising) Coordinate with internal teams (creative, design, retail, operations) to ensure consistent brand messaging across all channels Manage and update our website content to ensure consistency with our social media presence Support in-store marketing initiatives including events and ensuring alignment with digital campaigns Collaborate with inventory and cataloguing team to optimize product listings and improve SEO & online customer experience Assist in analyzing campaign performance using tools like Google Analytics, preparing reports on key metrics and insights Assist in coordinating photoshoots and other content creation activities for digital campaigns Curate & source emerging designers and independent labels to be featured alongside our own collections on our website and offline stores Identify & place Salt products in offline multi-designer stores and online marketplaces including multi-designer aggregator sites Conceptualize and design packaging materials, such as boxes, bags, and labels, that reflect the brand's identity and enhance the unboxing experience for customers Requirements: Bachelor's degree in Fashion Marketing, Communications, or related field 2-3 years of experience in marketing & merchandising in fashion or luxury goods domain Good Understanding and networking with various offline and online multi-designer stores Excellent verbal and written communication skills in English Creative mindset with an eye for aesthetics Strong organizational skills with a detail-oriented approach Ability to manage multiple projects simultaneously and meet deadlines Basic understanding of SEO principles and Google Analytics
Job Title
Marketing & Merchandising Executive