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Job Title


Content Marketing | PR & Targeted Comms Expert


Company : Outsourced


Location : Nagpur, Maharashtra


Created : 2025-03-23


Job Type : Full Time


Job Description

About the RoleWe’re seeking a Content Marketing Specialist from INDIA with expertise in public relations, copywriting, and targeted communications for a 6-month contract role. You’ll drive content and social media execution, craft impactful messaging, and ensure brand consistency across channels during a key parental leave period. If you're a strategic storyteller who knows how to engage the right audience, we’d love to hear from you.Key ResponsibilitiesContent Execution: Deliver high-quality, brand-aligned content across a range of formats including blog posts, whitepapers, case studies, social media, and website copy.Strategic Alignment: Implement content tactics that align with broader marketing and communications strategies.Copywriting & Messaging: Craft sharp, effective copy that resonates with targeted audiences and supports both marketing and PR efforts.Social Media Contribution: Create content tailored for social platforms to increase engagement and brand visibility.Cross-Team Collaboration: Work with internal teams to ensure messaging is consistent and strategically aligned across all touchpoints.Performance Tracking: Use analytics tools to measure content performance, optimise based on insights, and report outcomes.SEO Integration: Ensure all content is search-optimised to support organic growth and visibility.Brand Voice: Uphold and evolve our brand voice to ensure consistency across all content.Must-Have Qualifications3+ years of experience in public relations, copywriting, targeted communications, or content marketing, with a strong portfolio of work.Proven ability to craft compelling, audience-specific content that supports both brand awareness and business objectives.Strong copywriting, messaging, and editing skills, with a sharp eye for clarity, tone, and consistency.Solid understanding of PR strategy, media engagement, and reputation management.Hands-on experience with digital marketing and SEO best practices, including keyword optimisation, content performance tracking, and organic growth strategies.Proficient with content management systems, analytics tools, and key social platforms.Excellent communication and collaboration skills across cross-functional teams and stakeholders.Nice-to-Have SkillsBackground in tech, B2B, or other fast-paced marketing environments.Experience creating thought leadership content or managing executive voice.Familiarity with brand voice development and editorial style guides.Ability to juggle multiple projects, shifting priorities, and tight deadlines.Passion for storytelling, creativity, and staying on top of evolving industry trends.Why Join Us?Flexible hybrid or remote work setupCollaborative, supportive marketing teamMorning ShiftOpportunity to own key content initiatives during a high-impact period