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Job Title


Senior Manager/Associate Director- Sponsorship and Membership Sales


Company : India Global Forum


Location : New Delhi, Delhi


Created : 2025-03-22


Job Type : Full Time


Job Description

Are you a dynamic sales leader with a passion for forging high-value partnerships? Do you thrive at the intersection of business, global leadership, and strategic engagement? If so, this is your opportunity to drive revenue growth through premium event sponsorships and India Global Forum’s exclusive membership programmes. Step into a game-changing role where you don’t just sell—you shape global conversations and build high-value partnerships that drive real impact. You will be at the forefront of India Global Forum’s growth, securing top-tier sponsors, engaging with global decision-makers, and expanding our high-end membership base. About India Global Forum India Global Forum is a global affairs organisation that tells the story of contemporary India. We believe India's pace of change and growth presents limitless opportunities to the world— and we’re the gateway to seize them. Our initiatives accelerate prosperity and global resilience, connect India’s tech and innovation ecosystem to the world, promote proactive climate leadership for a sustainable future, drive empowerment through diversity in business and society, and inspire creativity to help shape our future. We shape ideas that drive action, through an engaged membership network spanning geographies and sectors.  minAnd with headline events across multiple continents, we bring together the world's most influential changemakers who are setting the agenda, right now. Job Role You will be responsible for driving revenue growth through event sponsorships and IGF’s high-end membership programmes. With a strong marketing and communications background, this role will not only focus on sales but also on developing compelling marketing collateral, persuasive sales pitches, and targeted engagement strategies that resonate with IGF’s high-profile audience of business leaders, policymakers, and investors. The role requires experience in B2B sales, strategic partnerships, and stakeholder engagement, combined with the ability to craft impactful narratives and high-quality promotional materials to support business development. This is an opportunity for a sales-driven, strategic thinker who can leverage marketing expertise to convert leads into long-term partnerships. Designation: Senior Manager/ Associate Director- Sponsorship and Membership Sales Location: New Delhi Reports to : CBO Role Type : Full-Time Key Responsibilities 1. Sponsorship Sales & Strategic Partnerships •  Develop and execute a sponsorship sales strategy for IGF’s flagship events, including: -     IGF UK (June) -     IGF UAE (November) -     IGF India (March) -     USA market expansion (2025) •  Identify, engage, and secure high-value sponsors by presenting tailored partnership opportunities. • Collaborate with the programme team to ensure sponsor expectations align with event themes and audience engagement goals. •  Work closely with leadership to develop long-term strategic partnerships beyond one-time sponsorships. 2. High-End Membership Acquisition & Retention • Lead the sales strategy for IGF’s exclusive membership programmes, targeting C-suite executives, investors, and policymakers. • Build and nurture relationships with key stakeholders to drive membership conversions and renewals. • Develop membership engagement initiatives to enhance the value proposition and increase retention. 3. Marketing & Sales Collateral Development • Produce high-impact pitch decks, sponsorship proposals, and membership marketing materials to support business development efforts. • Work with the marketing team to create compelling digital assets, brochures, and video content that effectively communicate IGF’s value proposition. • Customise pitches and presentations for potential sponsors and members, ensuring a strong, data-driven, and persuasive approach. 4. Lead Generation & Business Development •  Research and identify new sponsorship and membership prospects, leveraging industry insights and market trends. •  Develop a robust pipeline of leads, tracking progress through CRM systems and ensuring timely follow-ups. •  Establish strong working relationships with decision-makers at potential sponsor and member organisations. 5. Event Activation & Sponsor Engagement • Work closely with sponsors to ensure seamless activation of sponsorship deliverables before, during, and after events. • Coordinate with programme and operations teams to integrate sponsor messaging into event programming and branding. •  Provide post-event impact reports to sponsors, highlighting ROI and engagement metrics. 6. Data-Driven Sales & Performance Analysis • Monitor sponsorship and membership sales performance, tracking KPIs such as revenue growth, conversion rates, and retention. • Provide data-backed insights to refine sales strategies and enhance engagement initiatives. •  Conduct competitive analysis to identify emerging sponsorship trends and innovative sales approaches. Key Deliverables • Annual sponsorship and membership sales strategy with revenue targets. • High-quality sales decks, sponsorship proposals, and membership pitch materials. • A strong pipeline of sponsorship and membership leads, with clear tracking and conversion metrics. • Post-event sponsorship impact reports, demonstrating ROI for partners. • Growth in high-end membership acquisitions and retention rates. Skills and Experience Required 1. Sales & Business Development Experience • 8+ years of experience in sponsorship sales, membership sales, or strategic partnerships, ideally within events, media, or a global business platform. • Proven track record in securing high-value sponsorships and corporate memberships. • Strong negotiation and relationship management skills, with experience engaging with C-suite executives and senior decision-makers. 2. Marketing & Communications Expertise • Ability to craft compelling narratives and design high-impact sales materials. • Experience working with marketing teams to develop branded content, pitch decks, and promotional campaigns. • Strong understanding of digital marketing, audience segmentation, and B2B engagement strategies. 3. Event Sponsorship & Membership Sales Focus • Experience in selling event sponsorship packages, including branding, thought leadership, and networking opportunities. • Familiarity with exclusive membership models, including structuring benefits and engagement initiatives. 4. Data-Driven Sales Approach • Strong analytical skills to assess campaign performance and optimise sales strategies. • Proficiency in using CRM systems, data visualization tools, and digital marketing analytics to track progress and refine approaches. 5. Creativity & Adaptability • Ability to think strategically and develop innovative sponsorship offerings tailored to different industries. • Entrepreneurial mindset with the ability to identify and capitalise on new opportunities in a fast-paced environment. Why Join IGF? This is your opportunity to be at the forefront of business, geopolitics, and global leadership, driving sponsorship and membership growth for one of the world’s most influential platforms. As a Senior Manager/ Associate Director – Sponsorship & Membership Sales, you will engage with C-suite leaders, policymakers, and industry pioneers, shaping high-impact partnerships that fuel IGF’s expansion and success. With the freedom to craft powerful sponsorship narratives and innovative sales strategies, you’ll lead IGF’s growth across the UK, UAE, India, and the USA, delivering world-class events that bring together the brightest minds. If you thrive in a fast-paced, high-impact environment where business, finance, technology, and sustainability intersect, this role is your gateway to global influence and career-defining opportunities. Apply now: Send your CV and cover letter to IGF is an equal-opportunity employer and is committed to fostering an inclusive and diverse work environment. We welcome applicants from all backgrounds who are passionate about shaping global conversations and driving positive change.