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Job Title


Marketing Manager


Company : SmartQ


Location : Bangalore, Karnataka


Created : 2025-03-22


Job Type : Full Time


Job Description

Are you passionate about creating and developing the visual and functional aspects of a Marketing? If your answer is a resounding yes, then we are hunting for you.We are seeking a dynamic and strategic Marketing Manager to lead our marketing efforts across B2B and B2C domains. This role isn’t just about managing campaigns—it’s about driving growth, creating partnerships, and making an impact at every touchpoint. If you are passionate about innovation, strategy, and execution, this is the perfect role for you.If you are a dynamic, results-oriented designer whose concepts are closely aligned with business growth, armed with a proven track record in steering MNCs towards unprecedented success, we invite you to seize this opportunity to make a profound impact on our global presence. Do you possess all the aforementioned skills and wish to make a difference in the world of food and technology? Join us now!About SmartQSmartQ - A compass group company ( The Product based MNC) , started its operations in Bangalore in June 2015, and is a leading B2B food-tech service provider that works on an aggregation model leveraging cutting-edge technology and strong vendor management capabilities to enrich the lives of employees at the workplace.Backed by the world’s largest food contract company, Compass Group, SmartQ offers the finest food experiences powered by seamless technology in the B2B segment, ultimately flowing to B2C. Striving beyond quality food, SmartQ believes in the principle of serving clients and the ultimate consumers wholeheartedly. This principle is then brought to life by aggregating a wide variety of food partners, from local heroes to glorious gourmets, to offer the widest choices for the end users.In addition to the delicacy, an end-to-end digital cafeteria suite is installed at corporate companies, tech parks, and universities that displays a two-pronged advantage-a seamless ordering process and an efficient order management system at the food court. SmartQ crosses boundaries to leisure segment by partnering with mega events, like Lollapalooza, Sunburn, MotoGP Bharat, to provide a complete food and beverages experience.What you need to bring:Lead Generation and Funnel ManagementDevelop and execute comprehensive marketing strategies to generate high-quality leads.Own the marketing funnel from lead generation to conversion, ensuring a seamless customer journey.Consumer-Led GrowthSpearhead customer acquisition campaigns for new client locations and the SmartQ App.Drive product and service growth among end consumers through innovative strategies.Partnerships and CollaborationsBuild and nurture partnerships with leading brands to expand SmartQ’s offerings.Collaborate with stakeholders to unlock growth opportunities and enhance brand visibility.Market Research and InnovationConduct in-depth research to understand market trends and identify opportunities.Implement innovative solutions to address business challenges and drive differentiation.Brand BuildingEnsure brand compliance across all creative and messaging efforts.Coordinate with internal design teams and external production agencies to create market-ready collaterals, artifacts, and sales enablers.Campaign and Team ManagementPlan and execute ATL, BTL, paid, and organic marketing campaigns with precision.Lead and mentor two interns:One focused on generating leads and driving sales.The other on enhancing growth and servicing existing clients.Collaboration and Product EnhancementActively participate in user research to gather insights about our product and services.Work closely with operations and technical teams to develop innovative client solutions.The necessary prerequisites are:MBA or equivalent education in marketing is highly preferred.Solid understanding of marketing principles, customer segmentation, and campaign execution.Proficiency in leveraging market research and analytics to inform strategies.Strategic thinker with a creative mindset and attention to detail.Passionate about innovation and exploring new marketing approaches.Strong communicator with the ability to collaborate across teams and stakeholders.What we offer:A vibrant and collaborative work environment.Opportunities to work on impactful projects across diverse domains.Competitive compensation and benefits.A platform to innovate, grow, and make a difference.Message from CEO:We've come to realize that we're not merely in the B2B Food service industry; we're in the business of 'Capturing Hearts.' We find ourselves in a unique position to turn ordinary, mundane corporate cafeterias into places of pure delight, where individuals can freely express themselves, find inspiration, and share happiness. Such a profound transformation opportunity is a rare gift, where the purpose of our enterprise transcends the ordinary. If this vision resonates with you, we invite you to join us in our mission to spread joy and happiness in a world weighed down by stress and pressure. Together, let's play our part in making this world a more beautiful place.