IN EmploymentAlert | Marketing Manager
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Job Title


Marketing Manager


Company : Design Mumbai


Location : New Delhi, Delhi


Created : 2025-01-09


Job Type : Full Time


Job Description

We’re looking for a strategic and results-drivenMarketing Managerto lead the marketing efforts for India's first International Design Show -Design Mumbai . With a minimum of 5-7 years of experience in this role, you will develop and implement a comprehensive marketing strategy to attract not only visitors but also top-tier exhibitors, brands, retailers, and dealers. You’ll play a pivotal role in building the show’s profile, supporting sales efforts, and engaging key audiences to ensure a successful event. This is an exciting opportunity to combine creativity with strategy, elevate a high-profile event, and make a meaningful impact on the global design and interiors community.IMPORTANT : While the position is based in our New Delhi office, we are open to considering exceptional candidates based in Mumbai or other Tier 1 cities, with the possibility of remote working arrangements.KEY RESPONSIBILITIESCampaign Strategy and Execution Plan and Implement Full Marketing Campaigns:Develop, manage, and execute an integrated marketing strategy tailored to meet event objectives and target audiences, including designers, architects, and industry professionals. Brand Building:Establish and enhance the event’s brand presence across digital, print, and experiential platforms. Key Activity Alignment:Collaborate with international and local PR firms to align on critical marketing activities, ensuring consistent messaging and impactful promotions. Event Promotion:Coordinate marketing efforts across multiple channels to maximize event visibility and ticket sales.Media and Public Relations Media Partnerships:Liaise with media outlets to ensure all deliverables in media contracts are met while negotiating favorable rates to maximize relevant reach. PR Management:Oversee PR initiatives, ensuring the event garners widespread attention and positive media coverage.Budget Management Marketing Budget Oversight:Manage the marketing budget with precision, identify cost-saving opportunities, and implement strategies for revenue generation where possible.Audience Engagement and Growth Collaborations:Research and approach institutions, professional bodies, and key stakeholders for potential collaborations to increase audience engagement. Promotional Activities:Plan and execute mailing campaigns, partner outreach, and promotional activities leading up to the event to enhance audience interest and participation.Content Creation and Digital Marketing Digital Presence:Oversee website updates, newsletter campaigns, and social media platforms. Monitor user engagement metrics and offer data-driven suggestions to improve reach and engagement.Team Leadership and Management Lead the Team:Manage a marketing team, including Marketing Executive and Assistant, to deliver high-quality results across campaigns.On-Site Event Support Event Operations:Provide hands-on support during the event programme, ensuring smooth marketing-related operations, including logistics, branding, and attendee engagement at Design Mumbai.QUALIFICATIONS & SKILLSExperience:Proven track record in marketing management, preferably in event marketing or the design/creative industries. Campaign Expertise:Strong experience in creating, managing, and implementing multi-channel marketing campaigns. PR and Media:Demonstrated ability to negotiate with media outlets and manage PR strategies for high-profile events. Budget Management:Skilled at managing budgets with a focus on cost optimization and revenue generation. Leadership:Experience in leading and mentoring teams with strong interpersonal and motivational skills. Content Creation:Exceptional writing and editing skills for marketing and press materials. Digital Savvy:Knowledge of social media platforms, engagement strategies, and analytics tools. Passion for Design:A genuine interest in design, architecture, and the creative industries.WHAT WE OFFER An exciting opportunity to lead marketing for a premier design event that attracts global and local talent. A collaborative and creative work environment that values innovation and results. Opportunities for professional growth and the chance to make a lasting impact in the design and event industries. Competitive salary and benefits.To Apply : Submit your Resume and a cover letter detailing your experience and why you're the perfect fit for this role