Job Description for Executive – Digital Marketing Company Name:IMS Group (Interactive Manpower Solutions Pvt. Ltd.) Job Title: Executive:Digital Marketing Division:IMS nHance Job Location:Ahmedabad (Work from Office) Shift Timing:UK Shift (12.30pm/1.30pm to 10pm/11pm) Client front-ending roleWe are hiring an Executive - Digital Marketing for developing and implementing digital marketing strategies to drive online visibility, engagement, and conversions. The potential team member will learn the full stack digital marketing of our A/E/C business through marketing activities tied to top/middle/bottom of the marketing funnel.Roles & Responsibilities: Plan and execute integrated digital marketing campaigns across various channels, including social media, email, SEO, SEM, and content marketing. Create and curate engaging and relevant content for various digital platforms, including social media posts, blog articles, infographics, and videos. Manage and grow the company's presence on social media platforms, such as Facebook, Twitter, Instagram, LinkedIn, and other social media platforms. Optimize website content for search engines to improve organic search rankings. Develop email marketing campaigns to nurture leads and engage customers. Skills set required: Minimum 1 year of relevant work experience is required. Knowledge and experience of SEO, SEM, social media advertising, and content marketing strategies, PPC, Google Analytics, etc. Excellent writing skills, communication and articulation skills Creative thinking and ability to develop compelling content and campaigns. Passionate and ability to work under pressure. Analytical mindset and ability to interpret data. Time management skills and ability to manage multiple projects simultaneously. Knowledge with Canva is preferred.
Job Title
Digital Marketing Specialist