About Us Skin Bae is a premier online destination dedicated to skincare enthusiasts, offering a wide range of high-quality skincare products and expert advice to help individuals achieve healthy, radiant skin. Founded with a passion for skincare and a commitment to empowering individuals to embrace their natural beauty, Skin Bae has quickly become a trusted name in the skincare industry. As a Korean beauty company, Skin Bae brings the best of K-beauty innovations and traditions to its customers, ensuring effective, gentle, and transformative skincare solutions.Job DescriptionWe are seeking a talented and creative Content Writer with strong leadership qualities to join our team. The ideal candidate will be responsible for developing a comprehensive content strategy that aligns with our marketing goals and enhancing our brand's online presence. You will collaborate with marketing and design teams to produce engaging and high-quality content for various digital channels while leading and mentoring a team of content creators.Key Responsibilities1. Content Strategy Development: - Develop and implement a content strategy aligned with short-term and long-term marketing goals. - Ensure all content plans reflect brand messaging and marketing objectives.2. Leadership & Team Management: - Take ownership of content creation processes, ensuring high standards of quality and creativity are met. - Foster a collaborative and innovative work environment that encourages professional growth and development.3. Collaboration & Planning: - Work with marketing and design teams to plan and develop website content, style, and layout. - Provide guidance to content creators on producing high-quality and brand-consistent content.4. Content Creation & Management: - Create and publish engaging content across digital platforms, including website content, blog posts, social media, and marketing materials. - Maintain a consistent and unified brand voice across all channels.5. Editing & Optimization: - Edit, proofread, and improve content to ensure high quality. - Optimize content for SEO to improve visibility and reach.6. Script Writing: - Develop scripts for influencer marketing, in-house videos, reels, and PR communications. - Ensure all scripts align with the brand's voice and objectives.7. Influencer & Affiliate Collaboration: - Identify and manage partnerships with influencers and affiliates. - Coordinate campaigns, negotiate terms, and analyze performance metrics.8. Customer Success Enablement: - Create content materials to support Customer Success and Sales teams in driving engagement and conversions. - Develop resources that help these teams effectively communicate with customers.9. Performance Analysis & Improvement: - Monitor content performance and analyze data to identify areas for improvement. - Refine content strategies based on insights and performance metrics.10. Team Building & SOP Development: - Support team building and training initiatives. - Develop and implement Standard Operating Procedures (SOPs) to ensure content quality and consistency.Requirements - Job Location: Hyderabad - Proven experience as a Content Writer or similar role in content creation and strategy. - Demonstrated leadership skills and experience managing a team of content creators. - Excellent writing, editing, and proofreading skills with a keen eye for detail. - Strong understanding of SEO best practices and content optimization techniques. - Experience with content management systems and digital marketing tools. - Ability to collaborate effectively with cross-functional teams. - Strong organizational and project management skills. - Creativity and the ability to develop innovative content ideas. - Excellent communication skills.
Job Title
Content Writer