Name of Profile:Marketing Executive (School Outreach & Events) Location:Pune, Lucknow, IndoreQualification & Eligibility: Bachelor’s degree in any field or relevant experience in channel sales. Local candidateswill be given priority.Working Experience:Ed-Tech/ Sales Minimum 2–3 years of experience inB2B/B2CorInstitutional Sales . Preferred : Proven track record in startups or EdTech companies. Hands-on experience in organizing workshops, events, and activations at schools. Prior experience in lead generation, handling direct admissions, and onboarding institutional partners. Strong local network with school management, principals, and director-owners. Experience in strategic planning for school outreach and driving enrollment campaigns. Familiarity with CRM tools for tracking and reporting leads and conversions.Skill Sets: Strong field presence and ability to build instant rapport with stakeholders. Proficiency inMicrosoft Excelfor data analysis, tracking leads, and reporting. Excellent follow-up and persuasion skills to convert leads into partnerships. Proficient communication skills in English and the local language. Target-oriented mindset with excellent self-motivation. Exceptional organizational and multitasking abilities. Strong problem-solving skills with the ability to handle objections and negotiate effectively. Knowledge of market trends in the education sector, particularly in the EdTech space. Tech-savvy with a working understanding of digital tools for marketing and reporting. Ability to work independently and collaboratively in a team environment. Roles & Responsibilities: Conduct daily visits to schools and potential partners, presenting PhysicsWallah's products and services. Organize and lead workshops, events, and promotional activities to increase brand visibility. Build and maintain long-term relationships with channel partners and school stakeholders (management, principals, directors). Drive lead generation efforts and ensure successful conversions, meeting and exceeding sales targets. Maintain and update records of leads, sales, and performance metrics using CRM tools and Excel. Identify and onboardaffiliate partners and contractorswho can assist in driving admissions. Build a network of contractors (educational agents, local influencers, and facilitators) to act as affiliates for promoting PhysicsWallah’s offerings. Ensure affiliates are equipped with the necessary tools, resources, and training to effectively market and generate admissions. Monitor the performance of affiliates and contractors, providing support and guidance to maximize results. Develop incentive structures and payment models for contractors and affiliates to maintain motivation and drive results. Collaborate with the internal team to create marketing materials, campaigns, and training resources for affiliates. Regularly engage with contractors to gather insights, feedback, and suggestions for improving outreach strategies. Monitor competitor activities and adjust strategies to maintain a competitive edge. Provide regular reports to management on outreach activities, affiliate performance, and enrollment results. Why Join Us? Be a part of PhysicsWallah, where innovation meets purpose. As a Marketing Executive, you’ll play a critical role in shaping the future of education by building strong connections and creating impactful learning opportunities for students. Join our mission-driven team and make a difference!
Job Title
Sales And Marketing Specialist