Job responsibilities: Responsible for acquiring delegates for global infrastructure conferences (clean energy, mass transit, etc) through various sales and marketing activities. Responsible for delegate acquisition targets. Undertake research to identify prospects for the conference. Develop and implement integrated marketing plans for conferences, including digital marketing, content marketing, email campaigns, social media, etc. Create compelling marketing content and collateral, including website content, promotional materials, press releases, and newsletters. Utilize data analytics to measure campaign performance, track key metrics, and make data-driven decisions to improve marketing strategies. Collaborate with cross-functional teams, including sales, operations, and creative departments, to ensure cohesive and effective marketing efforts. Coordinate with external vendors and partners, such as associations, media outlets, to execute marketing initiatives. Managing event registrations and handling delegate queries. Role requirements: Bachelor’s or Master's degree in Marketing, Communications, Business, or a related field. 2-3 years of experience, with a preference for experience in the conference or events industry. Proven track record of developing and executing successful marketing campaigns. Proficiency in digital marketing tools and platforms, including SEO, social media, email marketing, and analytics. Excellent written and verbal communication skills, with the ability to create engaging content. Highly organized, with the ability to manage multiple projects and deadlines simultaneously. Strong interpersonal skills and the ability to work collaboratively in a team-oriented environment. Required skills: PPT (MS, google, canva, etc), excel, letter writing, business communications. Benefits: A competitive salary In addition to salary we offer EPF, medical insurance, gratuity and attractive incentive plans “Best in class" global team that strives for excellence Interaction with an international and diverse workforce across the worldConnect with the recruiter, Namrta Bangia, Senior Director, Global Mass Transit:
Job Title
Global Mass Transit | Assistant Manager, Marketing for International Conferences