Job Title

Roles and Responsibilities- Meet S&D targets by effective implementation of area sales & development plans. - Develop Sales forecast for all categories based on trends. - Develop channel sales strategy for geography assigned in consultation with Manager. - Define allocation of sales targets to the different territories in consultation with Manager Sales based on clear understanding of calendar of inputs/market growth/category growth. - Plan and achieve distribution expansion as per budget plans. - Stocks and logistics planning for the area. - Ensure distributor claims are settled in time by proper scrutiny and on field verification. - Ensure retention of agreed ROI for the distributors. - Implement sales strategy to achieve targets through analysis of Nielson & internal data of various markets. - Develop distribution strategy in line with changing channel mix. - Track availability of required manpower at DBs as per plan and monitor their performance and highlight deviations of norms to Manager Sales. - Execute and track distribution expansion by class of towns, type of OLs and category as per plan and take corrective action, wherever required. - Execute distributor MIS packages and ensure requisite compliance from the distributors as per agreed time lines. - Build trust and relationship with Modern Trade and Company by providing clarity and solutions to any issue raised by them within a reasonable time frame. - Work very closely with Regional Trade Marketing /Key Account teams in management of schemes/promotions/contests being run to promote company brand. - Execute specific promotions - exhibitions, sampling, in-store activities etc. in Key A/Cs. - Plan for new product launches by channel based on thorough understanding of category and distribution objectives for the products to be launched.Desired Candidate Profile- Education Graduate Must, MBA preferable. - 3-5 years of experience in General Trade from FMCG industry only. - Good understanding of MS Excel is a must. - Should be able to read and understand data.