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About UsEffectv.ai is a leading platform for career development and talent solutions, leveraging AI-driven tools and expert guidance. Our product suite includes:MyBestHire – A podcast showcasing hiring and career success insights.EffectvHire – An innovative hiring solution for smarter, faster, and impactful decisions.EffectvMentor – A personalized career mentorship program designed to unlock professional potential.Join us in empowering individuals and organizations to thrive through transformative strategies and cutting-edge solutions.Role OverviewWe are seeking a dynamic and resourceful Digital Marketing Associate with 1–2 years of experience to amplify digital campaigns, build brand presence, and drive engagement across our product suite. This role requires strong execution capabilities, creativity, analytical thinking, and a passion for innovation in digital marketing.Key ResponsibilitiesSocial Media & Content ManagementStrategize, create, and manage content for social media platforms, including LinkedIn, Meta, Pinterest, and Instagram.Develop and promote podcast-related content for MyBestHire, including episode highlights, audiograms, and reels.Maintain consistent branding and tone across platforms, ensuring alignment with product goals.SEO & Campaign ExecutionResearch and implement SEO strategies to improve visibility and organic reach for blogs, product pages, and podcasts.Manage Google Ads and LinkedIn Ads campaigns to maximize ROI and lead generation.Email Marketing & EngagementDesign engaging email campaigns, including newsletters, drip sequences, and personalized outreach using platforms like Mailchimp or HubSpot.Segment audiences and nurture leads through tailored email journeys.Analytics & ReportingMonitor campaign performance metrics (e.g., CTR, website traffic, conversions) using Google Analytics and social media dashboards.Provide actionable insights to improve campaign effectiveness.Brand Building & CollaborationContribute to multi-platform branding strategies for EffectvHire, EffectvMentor, and MyBestHire to enhance market presence.Collaborate with cross-functional teams to align marketing efforts with business objectives.QualificationsMust-Have:Experience managing paid advertising campaigns and SEO strategies.Proficiency in Google Analytics, social media management tools, and email marketing platforms.Strong content creation skills, including visual design using Canva or Adobe Creative Suite and persuasive copywriting.Familiarity with major social media channels (LinkedIn, Instagram, Meta, X, YouTube).Exceptional communication and organizational skills in a fast-paced environment.Preferred Experience:Exposure to B2B campaigns and podcast marketing.Understanding of conversion rate optimization and A/B testing methodologies.Experience in career coaching, talent acquisition, or related industries.What You’ll GainHands-on experience driving campaigns across multiple platforms and product lines.Opportunities to contribute to innovative podcast marketing strategies for MyBestHire.Collaboration with a passionate team focused on growth and impact.Exposure to cutting-edge marketing tools and methodologies.CompensationCompetitive salary based on experience and skillset.Why Join Us?At Effectv.ai, we foster a culture of creativity, growth, and collaboration. Join us in shaping the future of career development and talent acquisition through innovative technologies and strategies.