Job Title

We are looking for a Product PR Lead to develop and execute strategic public relations campaigns for our product portfolio. The ideal candidate will have a strong understanding of smartphones, along with other consumer electronics categories. They must excel in verbal and written communication, be proficient in English, and have the ability to handle critical situations and crises with poise. This role requires excellent media and industry relations, along with the ability to analyze industry trends and shape the Product PR roadmap effectively.Key Responsibilities:Develop and implement PR strategies to enhance product visibility and reputation.Act as a key spokesperson, effectively communicating brand messaging to the media, industry stakeholders, and the public.Build and maintain strong relationships with media, influencers, and key industry players.Monitor industry trends, analyze market insights, and strategize PR campaigns accordingly.Manage and mitigate PR crises, ensuring timely and effective communication.Collaborate with internal teams, including product marketing and corporate communications, to align messaging.Organize and oversee press events, product launches, and media briefings.Draft press releases, media pitches, and other PR materials with high-quality storytelling.Track PR campaign performance, measure media coverage, and provide insights for continuous improvement.Key Requirements:Experience: Minimum 6-8 years in public relations, preferably in the technology or consumer electronics sector.Communication Skills: Exceptional verbal and written communication skills; fluency in English is essential.Product Knowledge: Strong understanding of smartphones and a good understanding of other consumer electronic categories.Crisis Management: Skilled in handling critical situations and mitigating PR risks effectively.Media & Industry Relations: Proven track record of managing media relationships and industry partnerships.Strategic Thinking: Ability to analyze industry trends and shape the Product PR roadmap accordingly.Event Management: Experience in organizing press conferences, media briefings, and product launches.Analytical Skills: Ability to measure PR impact and make data-driven decisions.Why Join Us?Be part of a dynamic and innovative organization in the consumer electronics industry.Opportunity to work with cutting-edge products and lead impactful PR campaigns.Collaborate with top-tier media and industry professionals.If you are passionate about technology, storytelling, and shaping public perception, we invite you to apply and become a key player in our PR strategy!