Job Title

Lulu Retail Store Ltd is seeking a highly skilled Facebook Advertising Expert to join our digital marketing team. The ideal candidate must be currently working in a large enterprise and have extensive experience managing advertising budgets of at least $200,000 per month. This role requires deep expertise in Facebook Ads Manager, audience targeting, A/B testing, performance analytics, and direct collaboration with Facebook and Google support teams.Key ResponsibilitiesPlan, execute, and optimize high-budget Facebook ad campaigns aligned with business objectives.Conduct in-depth market research to identify target audiences and refine ad strategies.Manage Facebook Ads Manager, including campaign setup, budgeting, and performance tracking.Implement A/B testing to optimize ad creatives, copy, and audience segments.Analyze key performance metrics (CTR, CPC, ROAS, conversion rates) and provide data-driven insights for continuous improvement.Work directly with Facebook and Google support teams to resolve ad-related issues and improve campaign performance.Collaborate with the design team to develop high-quality ad creatives (images, videos, carousels, etc.).Stay updated on the latest Facebook Ads trends, algorithm changes, and best practices.Monitor ad spending and allocate budgets strategically to maximize ROI.Prepare detailed performance reports and provide recommendations for optimization.RequirementsCurrently employed in a large enterprise with a proven track record in Facebook advertising.Experience managing monthly ad budgets of $200,000 or more.Strong expertise in Facebook Ads Manager, Pixel, and Business Manager.Experience in lead generation and conversion rate optimization.Proficiency in data analysis and performance tracking tools (Google Analytics, Facebook Insights, etc.).Ability to write compelling ad copy that drives engagement and conversions.Experience with remarketing strategies and lookalike audience targeting.Prior experience working in real estate, construction, or home improvement industries is a plus.Strong communication and collaboration skills.BenefitsHighly competitive salary package.Performance-based incentives.Opportunity to work with a leading marketing agency in India.Direct collaboration with top-tier global brands.Professional growth and training opportunities.