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Job Title


Performance Marketing Manager


Company : Hume Health


Location : niagara falls, Ontario


Created : 2025-04-11


Job Type : Full Time


Job Description

What Youll DoOwn the Creative Strategy: Develop frameworks that consistently generate ad creative that sellson Meta and beyond.Lead & Manage Agencies: Guide external partners with clarity, feedback, and direction to ensure high-performing deliverables.Ad Copy & Concepting: Write or refine scroll-stopping copy, develop creative angles, and brief designers and editors with intention.Organize Creative Ops: Build repeatable creative testing systems, asset libraries, and reporting dashboards to make data-driven decisions.Team Leadership: Manage and mentor junior team members or freelancers. Eventually, scale the team as we grow.Training & Playbooks: Create onboarding processes, templates, and training to uplevel internal and external collaborators.Performance Analysis: Dive into the data, extract insights, and iterate fastcreative doesnt end at delivery, it starts at results.You AreA creative strategist at heart, with the ability to bridge brand and performanceDeeply experienced in running and scaling Meta Ads (Meta experience is a must)Obsessed with direct response marketingyou think in hooks, scroll-stoppers, and conversionA sharp copywriter with the instinct to match the message to the momentOrganized AFyou can build and run systems, frameworks, and timelinesA people leader who gives clear direction and gets the best out of teamsAnalytical and performance-mindedyou use data to guide decisions, not just vibesRequirements3+ years of experience in performance creative or direct response marketingProven track record creating & optimizing high-converting ads on MetaExperience managing a creative agency or in-house teamStrong copywriting portfolio focused on ads or conversion-driven contentAbility to build and run creative testing systems, ad tracking dashboards, and team workflowsExperience working cross-functionally with media buyers, designers, and strategistsNice to HavesExperience in health, wellness, or lifestyle brandsFamiliarity with TikTok ads, UGC, or influencer contentBackground in creative direction or brand storytellingWhy Join UsWork with a mission-driven team obsessed with changing livesOpportunity to build a world-class creative growth engine from the ground upFlexible working environmentBig growth potentialpersonally and professionallySound like your kind of gig? Apply with your resume, portfolio (especially ads), and a short note telling us why youre the one.