Discover PeliplatPeliplat is an online community made by film lovers, for film lovers! Were revolutionizing the way film enthusiasts and content creators interact globally, empowering them to craft their own stories and bring their cinematic visions to life. On Peliplat, film aficionados can find spaces to share insights, develop new stories, and collaborate on the creation of the next big hit. While our primary focus has been the Latin American market, we are now expanding worldwide, positioning ourselves as a community shaping the future of cinema.Join us and be part of this thriving global film community!What Will Your Next Role Look Like?As Marketing Director at Peliplat, you will be responsible for shaping and executing a global marketing strategy that drives platform growth, engagement, and brand recognition within the film industry and film enthusiast communities. You will lead creative, content-driven marketing initiatives, ensuring Peliplat becomes the go-to hub for cinephiles and storytellers worldwide.This role requires a passionate film lover and strategic thinker who understands digital trends, audience engagement, and innovative marketing approaches. You will collaborate with content creators, industry professionals, and product teams to build campaigns that connect, inspire, educate, and empower film enthusiasts and writers worldwide.ResponsibilitiesMarketing Strategy & Brand PositioningDefine and execute a global marketing strategy that enhances Peliplats visibility in the film industry and film-loving communities.Establish a compelling brand narrative that aligns with Peliplats mission of revolutionizing film discourse and content creation.Develop innovative growth strategies, digital campaigns, and engagement programs that drive user acquisition and retention.Oversee community-building efforts, ensuring Peliplat remains an engaging and trusted platform for film lovers.Content & Digital MarketingLead content-driven marketing campaigns, leveraging film analysis, editorial storytelling, and multimedia to engage audiences.Manage SEO, social media, and influencer collaborations, ensuring high-impact content reaches the right audiences.Oversee email marketing, push notifications, and in-platform messaging to drive engagement and loyalty.Partner with content creators, film critics, and filmmakers to develop exclusive marketing collaborations and storytelling initiatives.Community & Industry EngagementBuild and nurture relationships with film festivals, studios, production companies, and online film communities to expand Peliplats presence.Represent Peliplat at film festivals, industry panels, and community events, positioning the brand as a leader in film discussions.Design and execute interactive campaigns, contests, and film-related events that strengthen user engagement.Oversee partnerships with influencers, film critics, and social media personalities to increase organic reach.Data-Driven Growth & OptimizationTrack and analyze marketing performance metrics, using data insights to refine strategies and optimize campaign effectiveness.Develop and oversee paid media campaigns, ensuring strategic ad placements and maximum ROI.Utilize AI-driven marketing tools to personalize user experiences, enhance recommendations, and automate outreach.Stay ahead of digital marketing trends, ensuring Peliplat remains competitive in a rapidly evolving industry.Team Leadership & Cross-Functional CollaborationLead and mentor a team of marketing specialists, content strategists, and community managers.Collaborate with product, content, and creative teams to ensure marketing aligns with the platforms vision and user experience.QualificationsBachelors or Masters degree in Marketing, Film, Communications, Writing or a related field.10+ years of experience in a marketing leadership role, with a focus on digital marketing, brand strategy, or growth marketing, ideally within film, content creation, media industries, or online communities. Familiarity and experience with the Latin American market is an asset.Minimum of 5 years of experience managing cross-cultural teams.Proven success in community-driven marketing, influencer engagement, and content-led campaigns.Expertise in SEO, social media marketing, performance marketing, and digital storytelling.Strong understanding of film industry trends, content creator needs, and online communities.Experience with AI-powered marketing tools, analytics platforms, and automation technologies is a plus.Fluency in English is required; Spanish or Portuguese is a plus.Our CultureAs Peliplat expands into a global entity, our organizational culture will extend its influence across various locations, significantly impacting ongoing projects worldwide. Living our culture by building the next space for film enthusiasts just makes us thrilled and excited about what every one of us can bring to Peliplat's success. The pillars of Peliplat's success are thanks to our people who go above and beyond our core values,Ownership - Entrepreneur MindsetProblem-Solving - Master DecoderResult-Oriented - Bullseye TargetsPassionate - Committed to GrowthPerks & BenefitsExtended Health and Dental Benefits. Ensuring your well-being is always a priority for us.Growth and Development Opportunities. A way to take your career to the next level with us! We will work through our Learning and Development Program to help you achieve your professional goals with Peliplat.Engaging Team Building Activities. We believe in solid connections. Therefore, we have fostered a variety of events and internal clubs to help you become part of Peliplat's culture.Comfortable and Fun Office Environment. A well-equipped office with ergonomic furniture, snacks, and beverages to keep you energized throughout the day.Friday Happy Hour. The perfect way to end the week on a high note with the team!Your Next Big Opportunity Awaits!In Peliplat, we appreciate every candidate and their time. Therefore, our Talent team will review each application and will get back to those who successfully match our needs. As a note, this position is based in Vancouver, BC, so we are only considering those based locally and eligible to work in Canada. We invite every qualified candidate to apply! If you don't have the qualifications needed but have the potential and education, we will leave a space for you to explain 'Why' you could be the next Marketing Director. We will try to reach out and see if there is a place for you here now or maybe in the future.We are recognized as an equal-opportunity company and are committed to creating a diverse and inclusive workplace. Every qualified applicant will be considered for this position, regardless of their race, nationality, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. Let's make this environment a place where everyone is recognized, feels valued, and is open to the full field of what they do best!
Job Title
Marketing Director