About Quantified MediaQuantified Media is a performance marketing group specializing in direct-response campaigns across multiple channels. Weare on the lookout for anAI-savvy, creative, and data-driven Marketing Strategistto help us scale further.Our Culture & Approach:Fast-Paced & Hands-On: We execute high-budget campaigns without layers of bureaucracy.Test & Iterate: We embrace rapid testing and data-driven optimizations to reach aggressive growth targets.Cutting-Edge: We explore new technologies, including advanced AI tools, to stay ahead of industry trends.Key ResponsibilitiesMulti-Channel Media BuyingPlan, launch, and optimize campaigns on platforms like Facebook, Google, TikTok, etc.Manage large budgets with a focus on hitting ROI and scaling successful channels.Creative Strategy & CopywritingConceptualize campaign angles and create compelling ad assets using proven direct-response principlesWrite and iterate on ad copy, headlines, landing pages, and marketing emails.AI-Powered Campaign ProductionUse generative AI tools (like ChatGPT, Midjourney, etc.) to rapidly develop test creatives, variations, and messaging.Continuously evaluate and adopt emerging AI technologies to streamline processes.Data Analysis & OptimizationTrack and interpret KPIs (CPA, ROAS, LTV, etc.) to drive decision-making.Implement systematic A/B testing, multivariate experiments, and funnel analyses.Suggest improvements to landing pages, ads, and overall user journeys based on data insights.Cross-Functional CollaborationWork directly with the team (strategists, media buyers, creative freelancers) to align on campaign goals.Take ownership of end-to-end marketing initiativesfrom ideation to post-campaign analysis.Identify New Growth OpportunitiesResearch emerging platforms, untapped audiences, and contrarian approaches.Experiment with innovative strategies that push beyond conventional marketing playbooks.What Were Looking ForProven Experience3+ years of hands-on media buying and performance marketing for large budgets.Track record of scaling campaigns effectively across major ad platforms.Creative & Analytical Skill SetSolid copywriting expertiseable to craft direct-response headlines and persuasive hooks.Strong analytical mindsetproficiency in analyzing complex data sets and translating insights into action.AI FluencyFamiliarity with using AI tools to generate creative concepts, copy variations, and conduct rapid testing.Eagerness to stay at the forefront of new AI-driven marketing technologies.Entrepreneurial MindsetComfort with ambiguity and autonomy in a small, high-impact team.Proactive problem-solver who thrives under pressure and tight deadlines.Excellent CommunicationClear written and verbal communication skills for coordinating with internal team members and external partners.Ability to articulate insights, propose strategic pivots, and educate stakeholders.Why Join Quantified Media?High-Impact Role: Work with a daily ad budgetyour decisions directly influence revenue and scale.Autonomy & Speed: Enjoy the freedom to test, iterate, and pivot quicklyno red tape.Cutting-Edge Marketing: Experiment with advanced AI tools and direct-response tactics to stay ahead in a competitive market.Collaborative Culture: Join a small, driven team that values innovation, learning, and sharing success.
Job Title
Marketing Strategist