An automotive BDC (Business Development Center) representative is primarily responsible for managing incoming customer inquiries, typically through phone calls or online forms, by providing information about vehicles, scheduling appointments with sales teams, and following up with potential leads to generate sales opportunities within a dealership, essentially acting as the first point of contact for potential customers and ensuring smooth communication between them and the sales staff. Key responsibilities of an automotive BDC representative include: Handling inbound calls: Answering phone calls from potential customers, addressing their questions about vehicles, pricing, and promotions. Qualifying leads: Assessing customer interest and needs to determine if they are a good fit for a sales appointment. Scheduling appointments: Booking sales appointments with the appropriate sales team based on the customer''s needs and availability. Following up with leads: Reaching out to potential customers who have expressed interest but haven''t scheduled an appointment. Managing online inquiries: Responding to customer inquiries submitted through the dealership website or online forms. Providing product information: Sharing details about specific vehicle models, features, and current offers. Customer relationship management: Maintaining ongoing communication with potential customers throughout the sales process. Reporting and data analysis: Tracking key metrics like lead generation, appointment set rates, and sales conversion. Key skills for an automotive BDC representative: Excellent communication skills: Ability to clearly explain information, actively listen to customer needs, and build rapport over the phone. Salesmanship: Persuasive communication skills to encourage potential customers to schedule appointments. Customer service focus: Providing a positive and helpful experience for every customer interaction. Computer proficiency: Familiarity with CRM systems and dealership software to manage leads and customer data effectively. Time management skills: Ability to handle a high volume of calls and inquiries efficiently
Job Title
Business Development Rep, Southside Dodge