CA EmploymentAlert | National Sales Manager (Food Service)
Skip to Main Content

Job Title


National Sales Manager (Food Service)


Company : Brunel


Location : Toronto, Ontario


Created : 2025-02-16


Job Type : Full Time


Job Description

Introduction The National Food Service Sales Manager, reporting directly to the Head of Sales, is critical in driving growth and customer satisfaction across the Wholesale, Broadline, and Food Service sectors nationwide. This position focuses on identifying potential customers, building strong client relationships, and generating new business opportunities through targeted market research, strategic networking, and participation in industry events. With full accountability for the sales cyclefrom prospecting to closingthis leader ensures the achievement of sales targets while upholding the companys values and meeting shareholder expectations for growth, profitability, and exceptional customer service. Collaborating with sales, marketing, and operations teams, the National Food Service Sales Manager contributes to a high-performance culture that delivers measurable results. Responsibilities Identify and develop new business opportunities through market research, networking, and industry events. Manage the full sales cycle, from prospecting to closing, ensuring sales targets are met. Build and maintain strong relationships with key foodservice distributors and wholesale partners. Collaborate with internal teams to align sales, marketing, and procurement strategies. Monitor market trends and competitive activity to drive strategic decision-making. Oversee inventory planning and distribution to ensure efficient order fulfillment. Provide regular sales reports and insights on customer trends and performance. Requirements 10+ years in national food service sales, with expertise in sales strategy, customer development, and supply chain management. In-depth knowledge of center-of-the-plate products and experience with major food service distributors such as Sysco and Gordon Food Service. Strong communication, negotiation, and influencing abilities. Proficiency in sales planning, strategy development, and execution. Familiarity with promotional campaign design across various media platforms. Expertise in contract negotiation, quota management, and achieving revenue goals. Understanding of case-ready meat processing systems. Ability to analyze market trends and customer needs to drive innovation. Professional, credible, and trusted by stakeholders. Resilient, goal-oriented, and aligned with company objectives. Fluency in English. Willingness to manage the demands of a high-stress, travel-intensive role.