Job Title

Director of MarketingAdamson has a reputation of best-in-class in high-performance concert audio technology in a multi-billion-dollar world market. Our brand has high visibility among professionals in more than sixty countries in concert venues, arenas, theaters, houses of worship and on stage with the biggest names in music. We market our products, events and educational trainings through a multitude of channels, including, but not limited to, social media, printed and digital advertising, trade shows and product demonstrations. We are looking for a team member who thrives on strategic, creative, and unexpected challenges of rapid growth.As Director of Marketing, you will play a defining role in leading Adamsons marketing strategy to optimally support our growth targets, product innovation from a market perspective and grow the brand beyond its current reach.To achieve these goals, the main priorities for this position will be:Develop and Execute Marketing Strategies Design and implement data-driven marketing strategies tailored to key market verticals, ensuring alignment with overall company goals.Budget Management Develop and oversee marketing budgets, optimizing expenditures to maximize return on investment (ROI) and efficiency.Market Intelligence & Competitive Analysis Lead market research initiatives to gather customer insights, track industry trends, and assess competitive positioning to refine marketing strategies.Brand Leadership Establish and maintain a consistent brand identity across all channels, developing brand guidelines and storytelling strategies that enhance market presence.Cross-Functional Collaboration Partner with Sales, Product Development, and other departments to align marketing efforts with business objectives and drive revenue growth.Sales Enablement & Distribution Support Provide marketing resources, tools, and training to empower distributors and dealers in effectively promoting Adamson Systems products.Internal Brand Engagement Strengthen internal communications by promoting company activities, products, and achievements to employees, fostering brand advocacy within the organization.Performance Analytics & Optimization Utilize data-driven insights to monitor campaign performance, refine strategies, and enhance marketing effectiveness.Campaign & Event Management Develop and oversee a marketing calendar, including campaigns, trade shows, and industry events, to maximize brand visibility and lead generation.Leadership & Team Development Lead, mentor, and inspire the marketing team, fostering a high-performance culture that drives innovation and results.Marketing Technology & Innovation Integrate emerging technologies, including AI and automation, to enhance marketing efficiencies, customer engagement, and personalization.Contact us, in confidence, if you have exceptional and relevant work experience and are looking for a position that will push your skills and experience even further.For this role, suitable candidates will have accomplished the following:At minimum a Bachelors degree in a relevant fieldAn MBA (preferred)Outstanding Leadership Skills10 years experienceBoth B2B and B2C MarketingBuilding a marketing teamMarketing campaigns (digital, printed, online, events)Thorough knowledge of (technical) marketing tools such as CMS, marketing automation & AI, relevant analytics tools, as well as designer and web tools (In-Design, SEO)Outstanding communication & presentation skills, both verbally and in writing.AccessibilityAdamson Systems is committed to creating an accessible and inclusive organization; providing barrier-free and accessible employment practices, in compliance with the Accessibility for Ontarians with Disabilities Act (AODA). Should you require accommodation through the recruitment process, please make them known when contacted, and we will work to accommodate your needs. Disability-related accommodation during the application process is available upon request.We thank all applicants in advance for their interest in this position, however, only those selected will be contacted.Job Type: Permanent, Full-timeSchedule: Monday to Friday, 8 hours/dayAbility to commute/relocate: Port Perry, ON: reliably commute or plan to relocate before starting work (required)Benefits:Casual dressCompany eventsDental careExtended health careOn-site parkingVision care