CA EmploymentAlert | Head of Demand Generation
Skip to Main Content

Job Title


Head of Demand Generation


Company : Options Consulting Solutions


Location : Toronto, Ontario


Created : 2025-02-06


Job Type : Full Time


Job Description

HEAD OF GROWTH MARKETING FULL-TIMETORONTO, ONSalary up to $100K Do you have experience and a strong skillset in B2B marketing and lead generation?Do you have a talent for identifying and securing new opportunities?Do you want to be part of an ambitious team in an exciting environment? The CompanyOur client is a successful global organization that offers award-winning software and services to businesses around the world. They are looking for someone with a talent in B2B marketing to drive the business growth in Canada. This role would be ideal for someone with a competitive but collaborative spirit and if thats you, this is a great next step in your career!Company Perks and RewardsCompetitive compensationQuarterly bonusCompany incentives and discountsHealth benefits and pension planPaid time off (vacations, birthday, etc.)A social and collaborative team cultureAnd more!The Job!As the Growth Marketing Manager, you will:Identify qualified leads and develop pipelines to build awareness and revenueDevelop and execute demand generation strategies through various channelsCreate campaigns using content, paid social, podcasts, video, and eventsDetermine target audience and optimize data-led marketing initiatives accordinglyImprove conversions using data insights and enhancing process efficiencyTrack and measure personal targets and revenue growthReview and analyze campaign metricsPrepare and present performance reportsWhat you bring to the jobYou are ambitious, resilient, and passionate with a strong drive and excellent problem-solving skills. You are creative and strategic, a great relationship-builder and collaborator, and thrive in a fast-paced environment. You also have the following:Post-secondary education in a relevant field of studyExperience with B2B digital marketing, multi-channel marketingExperience ABM go-to-market strategiesExperience with demand generation is idealProven success with earned (e.g. SEO), paid (PPC, events, etc.), and owned channels (web, podcasts)Strong understanding of conversion rates in sales and marketingKnowledge in data acquisition/management for lead nurturing and outbound programsQualified job seekers are asked to apply with attention to Rhiannon Bodman. Reference #13212I really look forward to hearing from you, but please understand that I will only be contacting those that are applicable for the role!Options Consulting Solutions is an equal opportunity employer and welcomes applications from all individuals. Applicants selected for an in-person interview will be asked whether specific accommodations are needed to support a personal disability.You can also find more jobs that may be suited to you on the Options Consulting Solutions Indeed and LinkedIn pages. Follow us on Instagram and Facebook for job searching tips and other updates.