Reporting to the Senior Marketing Manager, Sarkus Digital Marketing Manager will play a pivotal role in leading Sarkus off-premise business (online ordering, app, and delivery) and loyalty platform to drive growth for the Sarku Japan brand.Key Responsibilities:Lead online ordering and app business, increasing both pickup and first-party delivery traffic and app downloads by managing the menu and developing and executing promotions.Oversee third-party aggregator delivery business, growing traffic by managing the menu, running promotions, and optimizing relationships with third-party sales platforms like DoorDash, Uber, and others.Collaborate with marketing and cross-functional teams to raise awareness, communicate, and train restaurants for flawless execution.Manage restaurant setup for off-premise channels.Develop and present monthly off-premise reports, including data and insights to improve cross-functional performance.Establish research data streams and perform analysis to provide insights on all aspects of off-premise operations (e.g., sales, menu, promotions).Monitor off-premise activities and trends among Sarku Japans competitors.Support Sarkus loyalty program and manage all CRM functions (customer journey, email, text, push notifications) to raise awareness of national promotions and drive traffic.Assist with budget management and reporting.Perform cross-functional tasks as required by senior management.Skills & Qualifications:Bachelors degree in business or a related field with relevant experiencePrevious work experience at a Quick Service Restaurant ChainCapable of building rapport with cross-functional teams and ensuring timely task executionExperience with loyalty programs, and delivery sales (third-party and first-party)Demonstrated analytical skills and able to derive insights and actionable recommendations from dataCollaborative, persuasive, driven, and tenacious with strong time management skills and able to juggle competing prioritiesStrong written, verbal, and presentation skillsProficient in Microsoft Office (Outlook, Word, PowerPoint, Excel)Willingness to travel to the U.S. on short notice, including evenings and weekendsNote:We are currently working in a hybrid work arrangement until further notice.
Job Title
Digital Marketing Manager