Job description Job Overview Are you ready to gain valuable insights and explore Canadas provinces as a Market Insights Analyst ? Join the team to harness the analytical capabilities of structured data, facilitating the discovery of actionable trends essential for making informed decision-making. Let us fuel your passion for domestic travel with reimbursed expenses. Get ready to discover the untapped potential in every corner of the country - a perfect opportunity for research enthusiasts who love to travel and extract valuable insights. Responsibilities: Nationwide Data Collection and Research: Conduct on-site visits to retail stores, collect data, study aspects specified in the research instructions, and foster meaningful dialogues with retail owners and employees to gain insightful information and perspectives. Field Visits and Business Intelligence : Organise and conduct on-site visits to gather valuable business intelligence, purchase merchandise within budget limits, and acquire insights. Comprehensive Reporting: Create analytical reports, dashboards, presentations, and recommendations based on collected data, and present field visit results to management in a structured and comprehensive manner weekly or bi-weekly. Cross-functional Project Design and Execution: Work with sales and other cross-functional teams to design market insight projects and execute the fieldwork as well as the data collection and analysis for reporting back to the team. Digital Consumer Research: Conduct consumer surveys remotely for digital platforms, and perform data analysis and reporting with actionable recommendations. Market and Consumer Behavior Expertise: Develop a deep understanding of the business, market, consumer behavior, and retailer/reseller behavior to provide recommendations that are actionable and practical. Strategic Recommendations: Make recommendations based on insights for product strategy and marketing materials, including packaging. Senior Leadership Collaboration: Opportunity to work with senior leaders of the business, contributing to high-level decision-making processes. Ad-hoc projects upon request of the functional leaders within the business. Requirements: Entry-level position, suitable for candidates with limited professional experience. A reliable form of transportation is a must. Possess a valid passport and a G-class driver''s license (Canadian). Tech-savvy with proficiency in G-Suite (Google Forms, Docs, etc.). Familiarity with Microsoft Word and Excel. Ability to travel across Canada up to 85-100% of the time. Perks and Benefits: Travel across Canada while discovering valuable insights and enjoying the diverse cultural experiences. Our company fully reimburses food and hotel expenses incurred during business-related travel. Thrive in a dynamic, ever-changing environment. Gain insights into market trends, consumer behavior, and competitor strategies. Receive exceptional mentorship from experienced professionals to enhance your development and success within the role.
Job Title
Market Insights Analyst