Applicant Privacy Policy: As a candidate for this position and any other position at a Perseus Group company, any personal data you submit to us will be processed in accordance with our Applicant Privacy Policy. By submitting any personal data to us in furtherance of your candidacy for employment, you acknowledge and agree to the terms set forth therein. For information regarding our Applicant Privacy Policy, please contact . Constellation HomeBuilder Systems is the leading software vendor exclusively focused on the homebuilding industry. Our comprehensive suite of homebuilding software solutions ranges from production and accounting, new home sales and marketing, home warranty and service, and home builder website solutions. It is North America's fastest growing and most successful provider of fully integrated information management solutions for homebuilders. Our parent company is Constellation Software Inc., a well-capitalized, publicly traded Canadian software company that specializes in vertical market software. The CSI group of companies is a leading developer of technology solutions for vertical markets globally. We are a publicly traded company on the Toronto Stock Exchange (TSX:CSU). Position Summary: We are seeking an experienced marketing professional who will be responsible for developing and executing marketing plans and programs for our enterprise business group. The ideal candidate will be a confident, creative, and organized individual with a track record of success in B2B software marketing. Responsibilities: Develop, manage and execute marketing plans, programs, and multi-channel campaigns that factor in business group priorities and marketing objectives. Track and analyze results to inform decision-making. Develop and refresh product positioning, messaging, and go-to-market strategies for our enterprise solutions product suite. Develop marketing collateral such as videos, email outreach, case studies, blog posts, long-form content, etc. that educates and engages the target audience and aligns with brand guidelines. Co-host and plan episodes for the Power to Build Show podcast, which features executives and thought leaders in the homebuilding industry. Plan, launch and host thought leadership and product webinars. Oversee corporate social media accounts and growth strategy. Represent marketing in relevant business group leadership meetings and sales meetings, providing marketing updates and capturing stakeholder updates for sharing with the broader marketing team. Manage two full-time team members: Business Development Representative and Marketing Coordinator. Proven success in managing multiple projects and developing creative marketing programs and campaigns that attract, nurture, convert, and retain customers. Expertise in using marketing automation (Marketo), customer relationship management (Salesforce.com), and Google Analytics to manage campaign execution and reporting. Data-driven with an analytical mindset. Webinar and Account-based Marketing (ABM) experience preferred. Experience with digital advertising, SEM, and social media. Qualifications and Requirements: Bachelor's degree in marketing or a related field. 8+ years of B2B marketing experience, preferably for an enterprise software or B2B company. Excellent verbal and written communication skills; ability to liaise effectively with cross-functional teams and senior leaders. Must be able to work in a fast-paced environment. Marketo experience preferred. Certification is a plus. Equal Opportunity Employer Perseus Group is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran, or disability status. #J-18808-Ljbffr
Job Title
Senior Marketing Manager