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Job Title


Head of Ecommerce


Company : Agence de Parfum


Location : Sydney, Australia


Created : 2025-04-22


Job Type : Full Time


Job Description

Agence de Parfum is Australias premier distributor of luxury niche perfumes and home fragrances. We are dedicated to sourcing the worlds most original and expertly crafted fragrances, bringing exclusive brands to the Australian and New Zealand markets.We collaborate with leading retailers to develop tailored strategies that successfully launch, position, and grow brands in these markets. Our approach focuses on elevating brand awareness, driving demand, and fostering long-term growth.Our prestigious portfolio includes renowned names such as Libertine Parfumerie, Creed, Trudon, Amouage, Santa Maria Novella, and many more.The RoleThis role requires strategic leadership in developing and executing comprehensive ecommerce strategies across multiple company-wide channels, including both owned and third-party platforms. The Head of Ecommerce will play a key role in identifying and driving new sales opportunities, optimising digital channels, and ensuring the ecommerce strategy aligns with the broader growth objectives of Libertine Parfumerie and Agence de Parfum.A significant aspect of this role involves leveraging innovative digital marketing techniques to increase website traffic, improve conversion rates, and enhance the customer experience across all platforms.The ability to analyse data, interpret trends, and deliver actionable insights to key stakeholders will be critical in shaping business decisions and ensuring sustainable growth. This includes refining website architecture, executing SEO strategies to drive organic traffic, and managing the day-to-day website operations to keep the platform engaging, up-to-date, and aligned with brand guidelines.Beyond strategy and execution, the Head of Ecommerce will be responsible for building and mentoring a team, fostering a culture of innovation, collaboration, and accountability.By maintaining a balance between strategic vision and hands-on leadership, this role will drive measurable results, positioning the ecommerce channel as a key contributor to the overall success of Libertine Parfumerie and Agence de Parfum in the ANZ market.This role is not just about maintaining the status quoits about pushing boundaries, exploring new opportunities, and driving transformation for long-term growth.About YouThe ideal candidate will have at least five years of senior ecommerce experience, with a proven ability to lead and mentor teams, manage direct and third-party marketing channels, and oversee the full ecommerce ecosystem, including logistics, sales, marketing, and product management.We are looking for a data-driven strategist who thrives in a fast-paced, high-growth environment, with a strong track record in B2C ecommerce and digital marketingideally within luxury, beauty, FMCG, or retail sectors.Experience in multi-platform ecommerce is essential, alongside a deep understanding of consumer behavior and digital engagement strategies.Key Skills & Experience:Technical expertise in Shopify, including theme customisation, Liquid coding, and troubleshooting.Strong analytical and problem-solving skills, with the ability to interpret trends and implement data-driven strategies.Expertise in SEO, UX/UI, online merchandising, and performance marketing to optimise sales performance.Proficiency in Google Analytics, Google Tag Manager, Meta Ads, Klaviyo, Hotjar, and Google Ads.In-depth knowledge of Salesforce and Salesforce Marketing Cloud.Proven success in driving traffic growth, improving conversion rates, and delivering measurable ecommerce results.An entrepreneurial mindset, adaptable to a fast-growing, dynamic environment.Strong relationship-building, communication, and influencing skills, both internally and externally.Why Join Us?A fast-growing company with opportunities for career progression.A collaborative, dynamic work environment where innovation and productivity go hand in hand.The opportunity to shape the future of digital niche fragrance retailing with autonomy and strategic influence.Dog-friendly workplacebecause we believe work should be enjoyable.Seniority levelDirectorEmployment typeFull-timeJob functionManagement and ManufacturingIndustriesPersonal Care Product Manufacturing #J-18808-Ljbffr