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Job Title


Search Manager


Company : Publicisgroupe


Location : Sydney, New South Wales


Created : 2025-04-18


Job Type : Full Time


Job Description

Company descriptionAt Zenith, we are a connected team with purpose. We are driven to create new perspectives through modern media. We believe marketing is a powerful investment that can build, grow brands, and increase business profitability. So, we unlock opportunities for growth by placing consumer behaviour, attitudes, and insights at the heart of everything we do. We pride ourselves on delivering return on investment, imagination, and insight.Central to this vision is the knowledge that we are only as good as our people. To grow our clients'' business, we need to attract, retain, develop, and grow the brightest talent in the industry. We know it is not the sum of one, but the sum of all of us that make us great. Our behaviours are: Be Bold, Be Kind, Be Better Together.Were determined to eradicate any barriers that prevent our people from achieving their fullest potential:We offer progressive flexible working options to everyone at all levels Its not a policy. Its behaviour led and reinforced through our values.Mental health & wellbeing is something we consider a priority Its championed by our own people internally and is a regular conversation.We have a lot of fun were constantly looking at reinventing how were connecting with each other.OverviewWere looking for talented and strategically minded Search Manager to shape and define industry-leading paid search strategies for our wonderful client, Adobe. This is an opportunity to drive the strategic management and maturity of Adobe''s Search investment across the APAC region, turning trends into applicable test & learn schematics to drive continued growth through search investment and ensure best-in-class performance measurement.As a confident presenter and Performance and Search Subject Matter Expert, youll be well versed in communicating new developments and trends within the Paid Search landscape to key internal and client stakeholders and work closely with our talented Planning team with media planning and responses-to-brief.Importantly, youll be part of a collaborative environment that fosters creativity and innovation, with the resources to experiment and refine strategies, driving continued growth through search investment. You will work within an embedded client-agency team, providing direct access to client data and insights to inform media decisions and have your finger on the pulse with new developments as well as innovative and effective practices within the Paid Search landscape.The transformation you will experienceYour scope will include:Auditing existing Search accounts and improving effectiveness of all activity across APAC.Working with activation teams in APAC to ensure best practice Search frameworks are adhered to.Proposing hypotheses and designing test-and-learns to increase search performance efficiencies.Presenting proposed tests to clients and incorporating client feedback or considerations into test design.Influencing the go-to-market strategy for Adobe across APAC, with extensive testing and development budgets and access to alpha and beta opportunities with key agency partners.Monitoring category demand and reporting on key performance trends and changes.All things search! This is a significant portion of Adobe''s budget so the opportunity to have an impact is immense.What youre looking for:A supportive and collaborative culture.Clients who are open to suggestions and working progressively.Opportunity to work across an integrated APAC client with exposure to multiple international markets.Significant scope to influence the go-to-market search strategy across a range of Adobe products, with extensive testing and development.What type of person will be successful in this role:Confident presenter (this is a client-facing role).Ability to independently manage own output and work fluidly across multiple teams, disciplines, and timezones.Can work proactively within a set structure, linking in different teams when appropriate and escalating issues or concerns as required.Led by data and able to concisely explain reasoning behind decisions or cause-and-effect of performance changes.Strong expertise in Google Ads and Microsoft Advertising.Experience with multi-engine tools such as Search Ads 360 or Adobe Media Optimizer.Clear understanding of different attribution models, including data-driven attribution.Clear understanding of conversion tracking capabilities within Paid Search platforms, including data signal management.Experience managing Universal App Campaigns via Google Ads and App Campaigns via Apple Search Ads (highly regarded).Experience with web analytics tools such as Adobe Analytics.Ideal background of candidate:5+ years of experience managing and driving Paid Search accounts within a media agency or client environment.Additional channel experience outside of Paid Search is preferable but not essential.A strong team player who can effectively motivate, inspire and help organise the team to deliver.Excellent problem-solving ability: solving problems as they arise, however you know when to escalate issues and contribute to the rescoping of continuous improvement.Solid planning experience: you can write effective implementation planning briefs, with 100% attention to detail.Has an analytical and strategic mindset: you can confidently analyse data and share compelling insights and recommendations.Excellent attention to detail and clarity.Strong commercial understanding: ability to understand the clients business and category to identify new opportunities and provide insightful paid search recommendations.Strong communication skills (written and verbal). Can confidently present and construct well-substantiated search strategies.Contributes positively to agency culture and meetings.Ready to make a significant impact in the world of Paid Search? Apply now and join our dynamic Adobe team!#LI-LJ1Additional informationPublicis Groupe benefits: Be a part of the Publicis Groupe family, recent winner of the Employer of Choice Awards and one of the world''s most progressive and dynamic modern communications businesses. You can learn more about us at www.publicisgroupeanz.com.Enjoy all the perks that come with our network offering:A comprehensive Wholeself program supporting physical, mindful, and financial wellbeing.A creative, lively, and rewarding office environment where people love working with each other, supported by our Publicis Libert flexibility approach "working your way with us."Access to our Global AI Platform Marcel, connecting Publicis Groupe employees with opportunities for career mobility and collaboration across our global network.Extensive Learning & Development opportunities including more than 15,000 learning programs via our online learning platform, Marcel Classes.A culture of open feedback and support to reach your goals through our Career Conversations program.A committed Diversity, Equality, and Inclusion strategy driven through our Viva Women, galit, enABLE, EmbRACE, and cologique committees.Leave benefits including Birthday Leave, Flexible Public Holidays, and an additional 5 days of leave after 2 years of service.Work Your World program enabling employees the flexibility to work from anywhere in the world for up to 6 weeks per year.Parental leave policy with up to 18 weeks based on tenure, paid primary carer leave, secondary carer swap, and Cub Care leave.Access to counsellors, psychologists, and professionals through Sonder, an all-in-one digital wellbeing technology platform designed to support psychological, medical & safety needs.A workplace that stands together to provide a more open, supportive, and recovery-forward culture for all employees with life-threatening illnesses. Read more about our Working With Cancer Pledge: partners of Diversity Council Australia, Pride in Diversity, Family Friendly Workplaces, Supply Nation, and the Australian Disability Network.If you don''t tick every box in this ad, please don''t rule yourself out. Research suggests that women and other people in underrepresented groups tend to only apply if they meet every requirement. We focus on hiring people who share our values of inclusion, collaboration, adaptability, fearlessness, and integrity rather than ticking boxes so if this role resonates with you, please apply.Diversity. Inclusion. Equity. More than just words; these are part of our DNA. At Publicis Groupe, we are committed to the inclusion and recognition of all people regardless of race, age, culture, ability, ethnicity, gender identity or expression, sexual orientation, marital status, and religious affiliation. We believe that to deliver the best solutions to our clients, our people need to reflect the diverse communities in which our clients operate. We value diversity and the skills, knowledge, and experience that difference brings to our culture and solutions.Uniqueness is powerful; without it, we wouldn''t be where we are today. So be you we like it that way.We are committed to providing reasonable adjustments for people with disability or those that require additional support throughout the application process. If you need any assistance or adjustments, please contact us via recruitmentpublicisgroupe.com; your personal information will be kept confidential. #J-18808-Ljbffr