Senior Activations Executive (Programmatic)6 days ago Be among the first 25 applicantsAbout usInitiative is a media agency like no other. We believe in the power of CULTURE. We believe culture has the ability to accelerate a brands relevance, presence and growth. More importantly, we believe that an agency''s culture is its most important asset, and happy people = motivated people. Our internal culture is second to none, and the work our teams create reflect the energy, passion and intelligence that goes into bringing them to market.About the role:Develop and nurture relationships with Agency team and direct clients to become a trusted source of Addressable knowledge, owning the relationship of a client portfolio.Develop relationships with AdTech vendors and media partners to remain at the forefront of industry changes, uncover benefits and opportunities for clients to deliver business outcomes.Respond to campaign briefs in line with agency planning process, whilst ensuring digital best practice is implemented with reference to research/sources for validation.Evangelize Kinesso solutions by familiarizing agency teams with product offering as well as industry updates.Provide agency partners with thought leadership and education ahead of brief where relevant.Curation of case studies for internal knowledge share and PR purposes.Lead campaign KPI fulfilment on behalf of team portfolio. Collaborate with Client Advisory team to extract optimal campaign performance, fulfill client objectives and hero campaign results through an insights led approach.About you:1.5 + years experience in programmatic media, including working with DSP''s such as DV360, Trade Desk or otherExperience planning, implementing and optimizing campaigns within DSPsConfident in creating digital strategy and presenting insights to clientsAdvanced excel skills, data visualization, charting and analysisAbility to organize and manage detail work campaign performanceSolid understanding of ad networks, exchanges, or auction marketplacesUnderstanding of the digital landscape with a desire to learn about emerging technologiesThe ability to have fun!We offer our people CHOICES and a range of life benefits such as:The right to boundariesOne mental wellbeing day off a monthTake leave when you dont have leave balanceThink more and do less admin through automationBirthday leave - because no one should work on their birthday!Recovery from personal loss leave and family planning contributionInitiative respects that everyone has something unique to contribute to the agency. We respect differences and value diversity. If you think this role is a good fit for you please do not hesitate to apply or reach out to me for a confidential conversation.We value unique backgrounds and experiences to encourage and celebrate diversity. First Nations people, those identifying as LGBTQ+, people of all ages, people with disabilities, and people who are culturally and linguistically diverse are encouraged to apply. Our aim is to create a workforce that reflects the community in which we live. We thank all applicants for their interest in IPG Mediabrands. However, only those candidates selected for an interview will be contacted.Seniority levelMid-Senior levelEmployment typeFull-timeJob functionMarketing, Public Relations, and Writing/EditingIndustriesAdvertising Services and Business Consulting and Services #J-18808-Ljbffr
Job Title
Senior Activations Executive (Programmatic)